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Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 121 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com.
Team & Role Overview:
Reddit is looking for a visionary, impact-oriented leader to own the "Front Door" of our monetization engine. As the Sr. Director of Ads Product, you will lead the teams responsible for the Advertiser Platform, Campaign Management UI, API, and Business Suite. This team owns the primary business interface that allows advertisers & businesses to build, manage, and measure their presence on the platform. You will build the next generation advertiser platform that empowers brands to scale their spend and achieve measurable ROI within Reddit’s unique community ecosystem.
You will lead the end-to-end advertiser journey—from intuitive campaign creation and targeting workflows to high-performance reporting dashboards. You are not just building a tool; you are building an intelligent partner that helps advertisers of all sizes navigate the transition from onboarding to complex, multi-layered campaign orchestration.
Key Responsibilities:
Vision & Strategy: Define and evangelize a 3-year roadmap. Transition the platform by integrating automation, ML-driven recommendations, and leading the strategy to an agentic Ads platform.
Customer Lifecycle Ownership: Own the full funnel, including business identity dashboards, verification, campaign management, and deep-funnel performance reporting.
Team Leadership: Lead and scale a high-performing organization of Product Managers. Foster a culture of technical excellence, user empathy, and rapid iteration.
Cross-Functional Orchestration: Act as the strategic lead unifying multiple cross functional teams to ensure a cohesive user experience. Leveraging a design-centric mindset and strong cross-functional collaboration, align complex delivery mechanics with intuitive advertiser interfaces to drive global product strategy.
Market Expansion: Drive product strategy for internationalization and agency-specific features to capture global market share.
Required Qualifications:
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Seasoned Product Leader with at least 10 years of experience with scaled Ad Platforms/Systems
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Proven track record of managing and scaling PM teams of 10+ individuals.
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Experience building & scaling consumer and/or Ads products.
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Experience building and running high-performing, diverse, and inclusive teams.
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Exceptional interpersonal skills with the ability to align executive-level stakeholders.
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A “can-do / no-excuses” mindset for winning within resource constraints.
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Exceptional analytical and problem-solving skills
Preferred Qualifications:
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Ads Expertise: Specific experience with advertiser interfaces (Campaign Managers, Business Suites, or Creative Tooling).
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Technical Background: CS degree or previous experience as a Software Engineer.
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AI/ML Proficiency: Deep understanding of leveraging LLMs and ML-driven recommendations in customer-facing solutions.
Perks and Benefits:
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100% remote opportunity (we have 4 office locations for hybrid/onsite work preference in NY, SF, LA and Chicago)
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Competitive salary and equity options
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Comprehensive health benefits (medical, dental, vision) & workplace perks (home office set up stipend etc)
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Generous 401k matching
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Flexible vacation policy
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Paid parental leave (4+ months)
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Family planning support
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Paid volunteer time off
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.
To provide greater transparency to candidates, we share base salary ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.
The base salary range for this position is:$299,200—$418,800 USD
In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.
During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.
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About Reddit

Reddit is an American proprietary social news aggregation and forum social media platform. Registered users submit content to the site such as links, text posts, images, and videos, which are then voted up or down by other members.
1,001-5,000
Employees
San Francisco
Headquarters
$10B
Valuation
Reviews
3.8
20 reviews
Work-life balance
3.9
Compensation
4.0
Culture
3.6
Career
4.1
Management
3.4
75%
Recommend to a friend
Pros
Interesting projects and challenges
Good work-life balance and flexible environment
Opportunity for career growth
Cons
Room for improvement in processes
Work-life balance varies by team
Some organizational bureaucracy
Salary Ranges
39 data points
Junior/L3
Mid/L4
Senior/L5
Staff/L6
Director
Junior/L3 · Product Manager IC1
0 reports
$383,500
total per year
Base
-
Stock
-
Bonus
-
$325,975
$441,025
Interview experience
8 interviews
Difficulty
2.3
/ 5
Duration
14-28 weeks
Offer rate
50%
Experience
Positive 13%
Neutral 0%
Negative 87%
Interview process
1
Application Review
2
Recruiter Screen
3
Technical Phone Screen
4
Onsite/Virtual Interviews
5
Team Matching
6
Offer
Common questions
Technical Knowledge
Behavioral/STAR
Past Experience
Culture Fit
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