Branch Channel Marketing Enablement Lead

This job posting is anticipated to remain open for 30 days, from 11-Aug-2026. The posting may close early due to the volume of applicants.

Do you thrive on influencing behavior, driving adoption, and helping others succeed? Are you energized by turning marketing capabilities into meaningful business growth for advisors and their clients? Do you excel at building partnerships, leading strategic initiatives, and translating insights into action?

If so, this may be the opportunity for you.

The Field Marketing & Experience team equips financial advisors with the marketing strategies, tools, and resources needed to grow their practices, strengthen client relationships, and deliver exceptional experiences.

As the Branch Channel Marketing Enablement Lead, you will drive advisor adoption of marketing capabilities and programs across the organization. Acting as a trusted consultant and strategic partner, you will collaborate with financial advisors, Practice Management, field leaders, and business stakeholders to develop and execute enablement strategies that increase engagement, utilization, and business impact.

Reporting to the Director of National Field Marketing & Experience, this highly visible role offers the opportunity to influence advisor behavior at scale, support enterprise initiatives, and drive growth through data-driven marketing enablement and change management strategies.

What You'll Do

• Develop and execute advisor enablement and adoption strategies that increase awareness, engagement, and utilization of branch marketing programs and capabilities.
• Lead cross-functional initiatives that align marketing, communications, training, and business objectives to drive advisor success and business growth.
• Serve as a trusted advisor to financial advisors and field leaders by providing recommendations, best practices, and strategic guidance that maximize marketing effectiveness.
• Create and deliver advisor-facing communications, awareness campaigns, launch plans, and enablement resources that accelerate engagement and adoption.
• Partner with Practice Management, Learning & Development, Marketing, and other stakeholders to support change management efforts, improve advisor experiences, and drive successful implementation of new capabilities.
• Leverage advisor feedback, engagement metrics, utilization data, and performance insights to measure results, identify opportunities, and continuously optimize programs and strategies.

Where You'll Make an Immediate Impact

In this role, you'll help:

• Accelerate adoption of enterprise marketing capabilities across the branch network.
• Increase advisor engagement through targeted communications and enablement efforts.
• Support strategic transformation initiatives that enhance advisor experiences and business outcomes.
• Enable advisors to better leverage marketing resources to strengthen client relationships and grow their practices.
• Deliver data-driven insights and recommendations that influence enterprise priorities and improve program effectiveness.

Current Internal Home-Based Associates:

Even though this position is posted as campus-based, home-based associates are eligible to apply and, if selected, may retain their home-based status. Future business or regulatory needs may require on-site work, and some roles may carry a preference for campus-based presence

Minimum Qualifications

• Bachelor's Degree in Marketing, Communications, Business, Organizational Development, or a related field.
• 8+ years of experience in marketing, campaign management, advisor enablement, field engagement, sales enablement, communications, or change management.
• Experience developing and executing strategic campaigns, communications, or adoption initiatives.
• Strong stakeholder management and relationship-building skills, with the ability to influence without direct authority.
• Experience using data, analytics, and reporting to measure performance and inform decision-making.
• Proven ability to lead cross-functional initiatives and manage multiple priorities in a matrixed environment.
• Excellent communication, presentation, and consulting skills.
• Strong project management, organizational, and problem-solving abilities.

Preferred Qualifications

• Master's Degree.
• Experience within financial services, wealth management, advisor enablement, or large distributed field organizations.
• Knowledge of advisor-client business models, branch operations, and field marketing best practices.
• Familiarity with Salesforce, Seismic, marketing automation platforms, CRM systems, or related enablement technologies.
• Experience supporting organizational transformation, change management, or large-scale adoption initiatives.
• Knowledge of financial services regulatory considerations related to advisor marketing.

Candidates that live within a commutable distance from our Tempe, AZ and St. Louis, MO home office locations are expected to work in the office four days per week.

Edward Jones does not discriminate on the basis of race, color, gender, religion, national origin, age, disability, sexual orientation, pregnancy, veteran status, genetic information or any other basis prohibited by applicable law.

Edward Jones' compensation and benefits package includes medical and prescription drug, dental, vision, voluntary benefits (such as accident, hospital indemnity, and critical illness), short- and long-term disability, basic life, and basic AD&D coverage. Short- and long-term disability, basic life, and basic AD&D coverage are provided at no cost to associates. Edward Jones offers a 401k retirement plan, and tax-advantaged accounts: health savings account, and flexible spending account. Edward Jones observes ten paid holidays and provides 15 days of vacation for new associates beginning on January 1 of each year, as well as sick time, personal days, and a paid day for volunteerism. Associates may be eligible for bonuses and profit sharing. All associates are eligible for the firm's Employee Assistance Program. For more information on the Benefits available to Edward Jones associates, please visit our benefits page.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act. Edward Jones is prohibited from hiring individuals with certain specified criminal history as set forth in Section 3(a)(39) and 15(b)(4) and Rule 17a-3(a)(12) of the Securities and Exchange Act of 1934, and conducts background reviews consistent with FINRA Rule 3110(e). A copy of a notice regarding the provisions of the Los Angeles County Fair Chance Ordinance is available at: dcba.lacounty.gov/wp-content/uploads/2024/08/FCOE-Official-Notice-Eng-Final-8.30.2024.pdf.