Marketing Specialist - Marketing (Native speaker of Indonesian or Vietnamese)

Responsibilities

• Support planning & execution of migrant worker acquisition and engagement campaigns

• Review & localize online/offline campaign and educational materials to ensure clear and culturally relevant communication

• Provide insights and support the design of messaging, channels & engagement approaches for ID/VN migrant workers

• Track user feedback & pain points and provide actionable insights to Product & Operations for optimization

• Manage Shopee’s official LINE or Facebook migrant worker communities, including user inquiries, education, promotions & ongoing engagement

• Support recruitment of migrant workers for interviews / FGDs and facilitate sessions in Indonesian/Vietnamese as needed

Requirements

• Native Bahasa Indonesia / Vietnamese speaker with working proficiency in Mandarin

• Strong communication skills and comfortable engaging directly with users

• Good understanding of Indonesian/Vietnamese migrant worker communities in Taiwan

• Experience in campaign/event planning & execution, community management, social media, or user research is a plus