PepsiCo
PepsiCo

Marketing Executive, AFH; 市场主任,家外场景拓展

職種マーケティング
経験ミドル級
勤務地Shanghai, China
勤務オンサイト
雇用正社員
掲載1ヶ月前
応募する

ポジションについて

  • Overview This role is designed to support the line manager in delivering high-quality, end-to-end marketing solutions across AFH B2B and B2C channels. Responsibilities •Support the development and commercialization of culinary innovations, including recipe development, consumer validation, product briefing, and launch execution •Execute integrated marketing campaigns across B2B and B2C touchpoints, including social communication, trade events, customer activations, and experiential programs •Monitor project performance and consumer feedback, generating insights and recommendations for future optimization •Manage marketing activity budgets, purchase orders, and agency operations to ensure effective resource utilization Qualifications •Bachelor's degree and above, with 2–4 years of marketing experience in leading multinational F&B companies •Experience in integrated marketing campaign execution, including digital communication, social media, events, and shopper activation •Strong project management skills with the ability to manage multiple projects simultaneously and deliver against tight timelines •Excellent communication and presentation skills •Proactive, detail-oriented, and execution-focused with a strong sense of ownership •Passion for food, culinary trends, and consumer experience •Fluent in English
  • Support the development and commercialization of culinary innovations, including recipe development, consumer validation, product briefing, and launch execution •Execute integrated marketing campaigns across B2B and B2C touchpoints, including social communication, trade events, customer activations, and experiential programs •Monitor project performance and consumer feedback, generating insights and recommendations for future optimization •Manage marketing activity budgets, purchase orders, and agency operations to ensure effective resource utilization
  • Bachelor's degree and above, with 2–4 years of marketing experience in leading multinational F&B companies •Experience in integrated marketing campaign execution, including digital communication, social media, events, and shopper activation •Strong project management skills with the ability to manage multiple projects simultaneously and deliver against tight timelines •Excellent communication and presentation skills •Proactive, detail-oriented, and execution-focused with a strong sense of ownership •Passion for food, culinary trends, and consumer experience •Fluent in English

福利厚生

•Learning Budget

•無料食事

•有給休暇

•退職金制度

•在宅勤務支援

•通勤手当

必須スキル

Marketing

Campaign management

Communication

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PepsiCoについて

Shanghai

本社所在地