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Research Analyst - Marketing Insights & Analytics

职能市场营销
级别中级
地点Miami, FL, United States
方式现场办公
类型全职
发布2个月前
立即申请

必备技能

React

SQL

Go

Customer Service

  • Research Analyst
  • Marketing Insights & Analytics

Location: Miami or NYC or London
_

The Marketing Insights & Analytics team is tasked with proving and improving the value of X as well as demonstrating the value of our audience to the marketplace. Our team seeks to understand how consumers think, feel, and behave on X. Through a combination of ad campaign measurement and market-facing thought leadership projects, we use data to uncover who our audiences are and how they react to advertising. Recent examples include demonstrating the brand impact value of our Amplify ad products as well as showing how X is the go-to social platform for Olympics content.

What You’ll Do:

The Research Analyst is a position for candidates with research experience and who have a bachelor’s degree in behavioral or quantitative social sciences or a related subject. You will work as part of a team responsible for delivering insights and ad effectiveness measurement. You will own campaign measurement for a set of clients; this will require oversight of 15 or more projects at once. This includes preparing and setting up surveys, monitoring progress of in-field research, extracting data, presenting research findings to internal and external clients, and facilitating custom requests. You will also participate and lead thought-leadership research that spans multiple verticals and markets, where the goal is uncovering broader insights about X’s audience and how advertising performs on X.

**Who You Are**

  • You have a strong quantitative background

  • You enjoy working with data, with experience in designing behavioral research or experiments and analyzing datasets

  • You have experience using statistical techniques to draw insights from data you then use to make informed recommendations

  • You have a client-responsive, customer service mindset; this is a role that blends analytical acumen with interpersonal skill

  • You have attention to detail and are highly organized

  • You are a self-starter who takes initiative (e.g., could befriend colleagues outside of reporting lines in different geographies for knowledge sharing)

  • You can balance the need for quick turnaround with longer-term strategic efforts

  • You have strong teamwork and collaboration skills (e.g., could manage a project with a 3rd-party vendor)

  • You have a passion for consumer internet and social media

  • You’re able to navigate ambiguity in a high-paced, startup environment

Requirements

  • BA/BS degree required, preferably in social sciences, statistics, or related quantitative field

  • 4+ years of quantitative media research, market research, or analytics experience

  • Experience using descriptive and inferential statistical techniques to draw insights from data

  • Experience with Structured Query Language (SQL) on large-scale data sets; if this experience is lacking, then training will be available and expected.

  • Experience using statistical packages (SAS, SPSS, STATA, R, Matlab), or general programming experience is highly preferred.

  • Prior experience at an insights/analytics vendor, advertising agency, or on an ad sales research team is a plus

  • Preferably have experience with Python and AI APIs

  • Spanish speaking is a MUST

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关于X (Twitter)

X (Twitter)

X (Twitter)

Acquired

X (formerly Twitter) is a social media platform that allows users to share short messages, images, and videos. The company was acquired by Elon Musk in 2022 and has undergone significant changes including rebranding and feature modifications.

1,500+

员工数

San Francisco

总部位置

$44B

企业估值

评价

10条评价

3.7

10条评价

工作生活平衡

2.8

薪酬

3.5

企业文化

3.2

职业发展

3.8

管理层

2.3

65%

推荐率

优点

Flexible work hours

Great team/company culture

Good benefits and pay

缺点

High workload/overwhelming demands

Long hours/difficulty disconnecting

Poor management and lack of direction

薪资范围

1个数据点

L6

L6 · Senior Software Engineer

1份报告

$240,000

年薪总额

基本工资

-

股票

-

奖金

-

$240,000

$240,000

面试评价

3条评价

难度

4.3

/ 5

体验

正面 0%

中性 33%

负面 67%

面试流程

1

Application Review

2

Recruiter Screen

3

Technical Phone Screen

4

Onsite/Virtual Interviews

5

Team Matching

6

Offer

常见问题

Coding/Algorithm

System Design

Behavioral/STAR

Technical Knowledge

Culture Fit