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Promote Product Marketing Manager

TikTok

Promote Product Marketing Manager

TikTok

Singapore

·

On-site

·

Full-time

·

1mo ago

Benefits & Perks

Competitive salary and bonus

Stock options

Development budget

Health benefits

Equity

Healthcare

Required Skills

Hootsuite

Marketo

Google Analytics

Promote Product Marketing Manager

3+ months ago• Singapore

About Us

Tik Tok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.
Size: 5001-10000 employees

Industry: Entertainment & Gaming, Social Media, Technology

Responsibilities:

Team Introduction
Mobile Ads team locate within the SMB Growth team, and focus on revenue and EMAA of mobile advertising platform, including Promote , TT Seller Center app-Ad and Mobile lite globally.

There are PM, product operation and growth operation roles in team, we are the production and operation team for mobile ads solutions.We establish a differentiated GTM strategy based on customer segmentation (3 verticals: e-commerce, non-e-commerce business, creators) to achieve revenue growth.

Responsibilities:

  • Work closely with the product team, independently managing the full cycle of complex operations including market research, product planning, testing, launch, and GTM (Go-To-Market) promotion, taking responsibility for product growth and penetration metrics.
  • Data-driven approach, independently identifying opportunities for product optimization, assisting in evaluating internal and external product demands, as well as product launch and testing activities.
  • Promote coordination and collaboration between upstream and downstream teams related to the product, such as but not limited to advertising products, e-commerce, live streaming, content review, risk control, payment, etc., to improve the efficiency of cross-team cooperation.

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  • Responsible for customer feedback and response plans, liaising with international commercial product user feedback, advertising platform customer service, and other parallel feedback teams to resolve customer issues.
  • Act as the team's product expert, responsible for product training, maintaining product documentation, operation manuals, and other product operation tasks.

Qualifications:

  • Minimum Qualifications
  • Over 3 years of experience in market or internet product operations-related fields.
  • Possess data analysis skills and experience in using data to identify opportunities and develop product operation plans.
  • Strong ability to collaborate and drive progress across cross-functional teams, including product and sales.
  • Good project coordination and management skills.
  • Business-level English communication skills, able to fluently communicate in English, for example in product training.

Client-provided location(s): Singapore

Job ID: Tik Tok-7506300860185987335

Employment Type: OTHER

Posted: 2025-05-21T00:33:15
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Perks and Benefits

Health and Wellness

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • HSA
  • Life Insurance
  • Fitness Subsidies
  • Short-Term Disability
  • Long-Term Disability
  • On-Site Gym
  • Mental Health Benefits
  • Virtual Fitness Classes

Parental Benefits

  • Fertility Benefits
  • Adoption Assistance Program
  • Family Support Resources

Work Flexibility

  • Flexible Work Hours
  • Hybrid Work Opportunities

Office Life and Perks

  • Casual Dress
  • Snacks
  • Pet-friendly Office
  • Happy Hours
  • Some Meals Provided
  • Company Outings
  • On-Site Cafeteria
  • Holiday Events

Vacation and Time Off

  • Paid Vacation
  • Paid Holidays
  • Personal/Sick Days
  • Leave of Absence

Financial and Retirement

  • 401(K) With Company Matching
  • Performance Bonus
  • Company Equity

Professional Development

  • Promote From Within
  • Access to Online Courses
  • Leadership Training Program
  • Associate or Rotational Training Program
  • Mentor Program

Diversity and Inclusion

  • Diversity, Equity, and Inclusion Program
  • Employee Resource Groups (ERG)

Company Videos

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About TikTok

TikTok

TikTok

Late Stage

A short-form video entertainment app and social network platform

10,001+

Employees

Los Angeles

Headquarters

$220B

Valuation

Reviews

3.1

3 reviews

Work Life Balance

1.5

Compensation

2.0

Culture

1.2

Career

1.8

Management

1.0

5%

Recommend to a Friend

Pros

Limited positive feedback available

Company size allows for potential opportunities

Technology platform experience

Cons

Mass layoffs and poor handling of terminations

Unprofessional management and HR behavior

Exposure to traumatic content without adequate support

Salary Ranges

52 data points

Junior/L3

Junior/L3 · Anti-Fraud Data Analyst

3 reports

$143,750

total / year

Base

$125,000

Stock

-

Bonus

-

$126,500

$163,300

Interview Experience

4 interviews

Difficulty

3.5

/ 5

Duration

21-35 weeks

Experience

Positive 0%

Neutral 25%

Negative 75%

Interview Process

1

Application Review

2

Recruiter Screen

3

Online Assessment

4

Technical Phone Screen

5

Onsite/Virtual Interviews

6

Team Matching

7

Offer

Common Questions

Coding/Algorithm

System Design

Behavioral/STAR

Technical Knowledge

Data Structures