We are seeking a detail-oriented, curious, and proactive Senior Marketing Digital Experience Analyst to join the Marketing Analytics and Performance Transformation team. This person has a strong growth mindset, is hungry to learn, and is motivated to consistently deliver the best possible outcomes. This role partners closely with global and regional marketing teams across time zones to identify business problems, translate them into analytical questions, and design insights and dashboards that improve digital customer experience and drive business growth.

The role centers on web and digital experience analytics, expanding into broader digital marketing performance across channels (web, marketing automation, social, and paid media) to improve engagement, conversion, and lead quality.

Key responsibilities Business partnering and problem framing

• Act as an analytics business partner to marketing stakeholders, proactively surfacing opportunities and issues in the digital funnel (traffic, engagement, conversion, lead flow).
• Translate business questions into clear analytical requirements and hypotheses, shaping the right analysis and dashboard approach rather than waiting for ad-hoc report requests.
• Facilitate discussions and working sessions to clarify objectives, define KPIs, and prioritize digital experience and campaign measurement needs.

Digital experience & web analytics

• Ensure accurate web tracking and measurement using Google Analytics 4 and other relevant tools to monitor user behavior, journeys, and site performance across both logged-in and logged-out experiences.
• Analyze website and landing page performance to identify friction points, content gaps, and optimization opportunities across key user journeys (e.g., product discovery, lead forms, self-service tools).
• Design and interpret A/B and multivariate tests to improve user experience, content effectiveness, and conversion rates, providing clear recommendations and expected business impact.

Digital marketing performance analytics

• Track and analyze KPIs across digital channels (web, email, marketing automation, social, paid media) to understand full-funnel performance and contribution to pipeline.
• Support or develop attribution and funnel views that connect marketing activities to outcomes (MQLs, opportunities, revenue), highlighting where to optimize investment and experience.
• Partner with demand generation, content, and product marketing to evaluate campaign performance and recommend next actions for continuous improvement.

Ways of working and continuous improvement

• Stay updated on best practices in digital experience analytics, marketing measurement, and tools (e.g., GA4, tag management, SEO/SEM tools, visualization platforms).
• Collaborate with data, Mar Tech, and IT teams to improve data quality, tracking standards, and integration across platforms.
• Contribute to establishing common KPI definitions, documentation, and templates that scale across markets and stakeholders.

Qualifications

• Bachelor's degree in marketing, economics, statistics, data science, information technology, engineering or a related field.
• Minimum 3 years of experience in web/digital experience analytics, marketing analytics, or a similar role; or 5+ years in analytics with exposure to marketing/digital data and end-to-end delivery (from requirements to dashboards and recommendations).
• Proficiency with web and digital analytics tools (e.g., Google Analytics 4, Looker Studio, or similar), with hands-on experience configuring reports and segments.
• Understanding of digital marketing concepts (SEO, SEM, paid media, email journeys, marketing automation) and how they connect to the customer experience and pipeline would be an advantage
• Experience with data visualization tools (e.g., Tableau, Power BI, or similar) to build dashboards for non-technical audiences is strongly preferred.
• Knowledge of SQL or other query languages is a plus for working with larger datasets and self-service data extraction.
• Strong communication and storytelling skills, with the ability to simplify complex analyses and influence stakeholders at different levels.
• Familiarity with AI-powered analytics or generative AI tools for insight discovery, automation, or content optimization is a strong plus.

Other Details:

Shift: Midshift (11AM-8PM PH Time)
Work setup: Hybrid

Let us learn about you! Apply today. Looking to make an IMPACT with your career?
When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values

• Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork - starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric - apply today!

36 billion global revenue
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150 000+ employees in 100+ countries
#1 on the Global 100 World's most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled.

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