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职位Qualcomm

KOL Marketing Manager

Qualcomm

KOL Marketing Manager

Qualcomm

Beijing, Beijing, China

·

On-site

·

Full-time

·

5mo ago

Company:

Qualcomm China

Job Area:

Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing

General Summary:

Responsibilities:

  • Develop and implement KOL marketing plans: Oversee collaborations between the company and social KOLs; create and execute KOL strategies aligned with the company’s business objectives, especially in mobile and compute sectors, to enhance public awareness and generate positive sentiment. This includes planning and executing KOL marketing campaigns, managing KOL relationships, and building a KOL database.
  • KOL relationship building: Build, strengthenand maintain strong relationships with tech KOLs particularly those active in mobile and compute areas across various platforms, to ensure the company's products and solutions receive maximum exposure and positive word of mouth in social platforms, thus enhancing authenticity and credibility, fostering stronger relationships with potential customers.
  • Content generation and collaboration: Work closely with KOLs to develop high-quality, engaging content that highlights the BU’s technological innovations and leadership in the industry. Provide real-time feedback and guidance to KOLs, especially at the beginning of a collaboration, and assess the quality of KOL contents.
  • Knowledge of the latest trends: Closely monitor the tech KOL landscape and dynamics to identify the most suitable KOLs for each marketing campaign and tailor campaigns as needed.
  • Issue management and communications: Handle any issues that arise during KOL engagements and ensure clear, consistent communication.

Qualifications:

  • Bachelor's degree or above.
  • 5~7 years relevant experience in mobile and compute industry tech communications or marketing. Familiarity with the tech KOLs landscape, strong relationships and sufficient knowledge of social media are preferred.
  • Smartphone/PC OEM, or technology/gadget media background and experience are preferred.
  • Effective teamwork skills, with ability to lead efforts across different internal stakeholders.
  • Strong analytical skills for problem-solving and ability to manage multiple campaigns and tasks simultaneously.
  • Ability to work calmly and maintain good judgment in fast-paced, dynamic environments, and succeed in ambiguity.
  • Excellent English communication and writing skills.

Minimum Qualifications:

  • Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience. OR
    Associate's degree or equivalent degree and 5+ years of Communications, Marketing, Public Relations, or related work experience.
    OR
    High school Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience.

Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.

Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here. Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).

Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.

To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Qualcomm employees or any other company location. Qualcomm is not responsible for any fees related to unsolicited resumes/applications.

If you would like more information about this role, please contact Qualcomm Careers.

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关于Qualcomm

Qualcomm

Qualcomm

Public

Inventing the technologies the world loves.

10,001+

员工数

San Diego

总部位置

$136B

企业估值

评价

3.7

10条评价

工作生活平衡

2.8

薪酬

3.5

企业文化

3.2

职业发展

3.8

管理层

2.5

65%

推荐给朋友

优点

Good benefits and compensation

Challenging and interesting work

Great team and colleagues

缺点

Management and leadership issues

Work-life balance concerns

Toxic culture/micromanagement

薪资范围

21个数据点

Junior/L3

Junior/L3 · Data Scientist

0份报告

$196,000

年薪总额

基本工资

$150,000

股票

$33,000

奖金

$13,000

$166,600

$225,400

面试经验

9次面试

难度

2.6

/ 5

时长

14-28周

面试流程

1

Application Review

2

Recruiter Screen

3

Technical Phone Screen

4

Onsite/Virtual Interviews

5

Team Matching

6

Offer

常见问题

Coding/Algorithm

Technical Knowledge

System Design

Behavioral/STAR

Past Experience