About the job

The Business Strategy & Operations organization provides business critical insights using analytics, ensures cross functional alignment of goals and execution, and helps teams drive strategic partnerships and new initiatives forward. We stay focused on aligning the highest-level company priorities with effective day-to-day operations, and help evolve early stage ideas into future-growth initiatives.

This team is responsible for setting go-to-market strategy, shaping priorities and resources to accelerate business growth, and deploying the next generation of Ads products (from representing the customer to advocating for product requirements to ensuring teams are equipped to drive customer growth, product adoption, and business health at scale).

This team plays an important role in building excellent go-to-market infrastructure from tooling to enhancing Global Business Organization (GBOers) business skills to ensuring execution and operations against desired business outcomes and priorities. GTM has teams embedded in each of the major Ads business areas as well as in global teams that work across the business areas.

As the APAC Video & Display Programmatic Lead, you will be the driving force behind our Video & Display Programmatic (DV360) strategy, transforming market opportunities into the business growth that propels our business forward. You will be responsible for developing and executing the go-to-market strategies designed to accelerate YouTube's programmatic business growth across the region. Working with the product leaders, GTM, and in-market Specialist teams, you will design and operationalize regional activation programs and influence the product road map to meet the needs of APAC. This is an opportunity to shape the future of YouTube's programmatic business in the region and make a significant impact through leadership.

The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.

Responsibilities

• Be the Video and Display Programmatic (DV360) solutions expert for the region.

• Identify, develop and execute the go-to-market strategies, designed to lead the market adoption of Video and Display Programmatic (DV360) solutions for the APAC region to accelerate Youtube business growth.

• Design, operationalize regional activation programs collaboratively i.e. thought leadership, claims, trainings and ecosystem.

• Influence the product and sales leaders and cross functional teams towards strategies and features that will help accelerate APAC Large Customer Sales (LCS) business growth and eliminate systemic issues acting as roadblocks to product and feature adoption.

• Build and nurture the cross-functional partnerships with key stakeholders, including GTM, in-market Specialists, and Sales Finance, to embed data-driven decision-making across the organization. Partner with Specialist and Sales leads in key markets to unlock the opportunities.

Minimum qualifications

• Bachelor's degree or equivalent practical experience.

• 6 years of experience in Go-to-Market Strategy, Product Strategy, Product Operations, Sales, or Marketing.

Preferred qualifications

• Experience with Programmatic landscape.

• Experience in working with advertisers and agencies and understanding of marketing.

• Ability to grow in a fluid, collaborative and ambiguous environment.

• Excellent problem-solving skills and ability to navigate complexity and ambiguity.

• Excellent business acumen and ability to influence executive and manage stakeholders.

• Excellent communication and presentation skills, as well as the ability to convey the issues clearly.