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Director Marketing DACH - all genders - Medical Device or Consumer Health
Mainz, Germany; Wiesbaden, Germany; Frankfurt am Main, Germany
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On-site
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Full-time
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2mo ago
The Company
Dexcom Corporation (NASDAQ: DXCM) ist ein Pionier und weltweit führend im Bereich der kontinuierlichen Glukoseüberwachung (CGM). Dexcom begann als kleines Unternehmen mit einem großen Traum: Die Art und Weise, wie Diabetes behandelt wird, für immer zu verändern. Informationen und Erkenntnisse zugänglich zu machen, die zu besseren gesundheitlichen Ergebnissen führen. Heute, 25 Jahre später, haben wir eine ganze Branche geprägt – und wir stehen erst am Anfang. Wir erweitern unsere Vision über Diabetes hinaus, um Menschen zu befähigen, ihre Gesundheit selbst in die Hand zu nehmen. Das bedeutet: personalisierte, umsetzbare Erkenntnisse, die darauf abzielen, wichtige gesundheitliche Herausforderungen zu lösen. Unser Ziel bleibt: Die menschliche Gesundheit zu verbessern.
Angetrieben werden wir von Tausenden ehrgeiziger, leidenschaftlicher Menschen weltweit, die wie Kämpfer darum ringen, das Vertrauen unserer Kundinnen und Kunden zu gewinnen – durch Zuhören, Integrität, große Visionen und Verlässlichkeit. Wir haben bereits Millionen Leben verändert – und sind bereit, Millionen weitere zu verändern.
Unsere Zukunftsvision ist es, ein führendes Unternehmen im Bereich der Gesundheitstechnologie für Verbraucher zu werden, während wir weiterhin Lösungen für ernsthafte Gesundheitsprobleme entwickeln. Wir werden dieses Ziel erreichen, indem wir kontinuierlich einzigartige Erfahrungen mit Biosensor-Technologie neu erfinden. Auch wenn wir weit von unseren Anfängen als kleines Unternehmen entfernt sind – unsere Träume sind größer denn je. Die Chance, die Gesundheit weltweit zu verbessern, liegt vor uns.
Meet the team:
Join Dexcom’s high‑impact DACH Commercial Leadership Team, where we are shaping the future of Continuous Glucose Monitoring (CGM) for people living with diabetes. As Marketing Director for the DACH region, you will hold a pivotal position in the DACH commercial leadership team. Responsible for providing strategic direction and ensuring successful development and implementation of marketing growth strategies for Dexcom Continuous Glucose Monitoring (CGM) systems you will work in close collaboration with sales, market access and medical functional leads. You will lead a highly skilled marketing team responsible for defining & delivering the cluster marketing strategy and plan, which includes implementing growth enabling innovation and mult-channel campaigns & customer engagement strategies to increase preference, prescribing % purchase of Dexcom products.
Where you come in:
- You have proven experience as a marketing leader both strategically and operationally plus you collaborate cross functionally (at region & local level) will be essential for this key position.
- Your demonstrable ability to build, lead and motivate teams to succeed and deliver outstanding & measurable commercial brand success will make you an ideal candidate for this role
- You provide strategic direction for market strategies and Go‑to‑Market plans across the DACH product portfolio.
- You lead the annual brand planning process for the DACH cluster in alignment with regional and global marketing teams.
- You create alignment around brand strategy and executional plans with cross‑functional stakeholders.
- You develop localized messaging, positioning and integrated marketing campaigns tailored to HCPs, consumers, and payors.
- You lead, mentor, and inspire a high‑performing marketing team to deliver impactful commercial strategies and campaigns.
- You drive successful new product launches, ensuring strong engagement and commercial impact across the region.
- You lead Professional Education marketing strategies to grow CGM awareness and prescribing among priority HCP audiences.
- You champion competitive intelligence, translating insights into actionable strategies and market opportunities.
- You lead the development and execution of omnichannel and CRM strategies to deepen engagement with HCPs.
- You are accountable for defining and delivering the OOP channel strategy, optimizing e‑commerce growth.
- You leverage marketing analytics to prioritize investments and maximize ROI across channels.
- You contribute to regional product and marketing strategy through active participation in regional workstreams.
What makes you successful:
- You bring a proven track record of strategic and operational marketing leadership, ideally within the CGM or broader healthcare space.
- You have demonstrated success developing and motivating marketing talent and cross‑functional teams.
- You have strong strategic thinking capabilities and can translate insights into compelling, differentiated messaging and campaigns.
- You excel at influencing and inspiring sales leaders and teams to deliver strong in‑field execution of marketing strategies.
- Your experience spans developing and delivering multi‑channel HCP, payor, and DTC campaigns (digital, CRM, broadcast, etc.).
- You have a successful history of managing product launches and driving uptake in competitive markets.
- Your analytical mindset allows you to evaluate impact, optimize plans, and make data‑driven decisions.
- You have exceptional communication and collaboration skills, partnering effectively with global, regional, and local teams.
- Your familiarity with market research, business strategy, partner management, product development, and clinical outcomes supports sound commercial decision‑making.
- You are business fluent in German and English.
What you’ll get:
- A front row seat to life‑changing CGM technology.
- A full and comprehensive benefits program.
- Growth opportunities on a global scale.
- Access to career development through in‑house learning programs and/or qualified tuition reimbursement.
- An exciting and innovative, industry‑leading organization committed to our employees, customers, and the communities we serve.
Travel Required:
- 15 to 25 %
Experience and Education Requirements:
- Typically requires a Bachelor’s degree with 15+ years of progressive experience in marketing, with at least 8 years in medical device or consumer health marketing.
- 9+ years of successful management experience in relevant industry.
- Master in Marketing would be a plus.
Flex/Hybrid Workplace: Your primary location will be your assigned Dexcom site (Mainz) but you may work part of the week from a home office. You must live within commuting distance of your assigned Dexcom site (typically within an hour’s commute).
An alle Personalvermittlungs- und Rekrutierungsagenturen: Unsere Karriereseite ist nur für Personen bestimmt, die eine Stelle bei Dexcom suchen. Nur autorisierte Personalvermittlungs- und Rekrutierungsagenturen dürfen diese Seite nutzen oder Profile, Bewerbungen oder Lebensläufe zu bestimmten Stellenangeboten einreichen. Dexcom akzeptiert keine unaufgeforderten Lebensläufe oder Bewerbungen von Agenturen. Bitte leiten Sie keine Lebensläufe an das Talent Acquisition Team, an Dexcom-Mitarbeiter:innen oder an eine andere Stelle im Unternehmen weiter. Dexcom ist nicht für Gebühren im Zusammenhang mit unaufgeforderten Lebensläufen/Bewerbungen verantwortlich.
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Dexcomについて

Dexcom
PublicDexcom, Inc. is an American multinational healthcare company that develops, manufactures, produces and distributes a line of continuous glucose monitoring (CGM) systems for diabetes management.
10,001+
従業員数
San Diego
本社所在地
$13.2B
企業価値
レビュー
3.7
9件のレビュー
ワークライフバランス
3.2
報酬
4.2
企業文化
4.1
キャリア
3.5
経営陣
2.8
75%
友人に勧める
良い点
Great people and colleagues
Good pay and benefits
Positive work environment and culture
改善点
Inconsistent and rigid leadership
Fast-paced and overwhelming processes
Organizational growing pains and changes
給与レンジ
226件のデータ
Senior/L5
Senior/L5 · Data Analyst
0件のレポート
$159,250
年収総額
基本給
-
ストック
-
ボーナス
-
$135,362
$183,138
面接体験
5件の面接
難易度
2.6
/ 5
期間
14-28週間
内定率
20%
体験
ポジティブ 40%
普通 20%
ネガティブ 40%
面接プロセス
1
Application Review
2
Recruiter/HR Screen
3
Phone/Technical Screen
4
Hiring Manager Interview
5
Panel/Leadership Interview
6
Offer
よくある質問
Behavioral/STAR
Technical Knowledge
Past Experience
Culture Fit
Role-Specific Skills
ニュース&話題
DEXCOM INC (NASDAQ:DXCM) Shows Strong Fundamentals and a Promising Technical Breakout Setup - ChartMill
ChartMill
News
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Whenever I had interviews, I used to spend hours searching across communities for guidance. So finally after getting multiple offers giving interviews in somewhere around 20 companies which includes(Swiggy, Nasdaq, Morgan Stanley, Skan AI, Visa, Bottomline, Sabre, Dexcom etc.). I’ve compiled the questions I was asked. I’ll keep updating this list as I attend more interviews. If you’ve come across other questions, feel free to add them in the comments. Hope this helps fellow SDETs! Tech st
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Whenever I had an interview, I used to spend hours searching for some help in different communities. So finally after getting multiple offers giving interviews in somewhere around 20 companies which includes(Swiggy, Nasdaq, Morgan Stanley, Skan AI, Visa, Bottomline, Sabre, Dexcom etc.), I have mentioned all the questions which was asked in Interviews, will add more based on other interviews I give. If anyone came across other questions fell free to add in comments. Hope this helps other SDE
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SDET Interview guide/help
Whenever I had an interview, I used to spend hours searching for some help in different communities. So finally after getting multiple offers giving interviews in somewhere around 20 companies which includes(Swiggy, Nasdaq, Morgan Stanley, Skan AI, Visa, Bottomline, Sabre, Dexcom etc.), I have mentioned all the questions which was asked in Interviews, will add more based on other interviews I give. If anyone came across other questions fell free to add in comments. Hope this helps other SDE
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