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Job Description Summary
BD Interventional (BDI) focus on leading innovation and life-enhancing devices in the field of surgical, endovascular, urological and critical care interventions aiming at advancing the treatment of high burden diseases and enabling surgical and interventional procedures.
Peripheral Intervention
Our Peripheral Intervention (PI) business unit offers a comprehensive range of medical products, devices and services for the treatment of peripheral arterial and venous disease, cancer detection, and end-stage renal disease and maintenance.
Be part of something bigger!
BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 65,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues.
Job Description
As Product Manager for Innovation and Upstream Marketing, PI Oncology, you will be responsible for the innovation strategy of assigned products and spaces in conjunction with R&D, Clinical, Downstream Marketing, and other functions. You will be accountable for identifying unmet needs, market analysis, market research, and commercial deliverables for new product development. Candidates will be expected to be onsite in our Tempe, Arizona office 4 days per week (Monday-Thursday) with the option to work remotely on most Fridays.
Essential Job Functions:
- Work with R&D to develop a strong portfolio of product development projects that support the strategic direction and grow the business.
- Build relationship with and know key customers/distributors and major buying groups.
- Take an active role on product development teams as leader or key participant.
- Communicate with domestic sales force and global marketing entities (directly and through international marketing).
- Identify and communicate market trends to division management and cross-functional team.
- Develop and implement comprehensive product marketing plans including strategic and technical components.
- Forecast sales volume, monthly and long-term.
- Budget administration (promotional and expense).
- Develop market and revenue models, including analysis of operating expenses, profit and loss.
- Identify and develop marketing programs, sales tools and promotions.
- Prepare strategic plans for product and/or market segment.
- Recommend product line modifications, extensions, new products and product deletions.
