Product Marketing Manager

• Medium Voltage Indoor Products (Korea)

About ABB

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

ABB's Electrification Business Area is a global leader in electrical products and solutions, operating in more than 100 countries, with over 200 manufacturing sites. Our 50,000+ employees are dedicated to transforming how people live, connect and work by delivering safe, smart and sustainable electrification solutions. We are shaping the future trends of electrification, differentiating through technological and digital innovation while delivering an outstanding experience through operational excellence for our customers across utilities, industry, buildings, infrastructure and mobility.

Position Information

Reports to: Product Marketing Director (부장)

Work Model: Hybrid

Business Area: Electrification Business Area – Distribution Solutions Division in Korea

Your Role and Responsibilities

In this role, you will implement product marketing strategies aligned with ABB's global product strategy for Medium Voltage Indoor Products, including VCB (Vacuum Circuit Breaker), CT/PT (Current and Voltage Transformers), Vacuum Interrupters, UFES (Ultra-Fast Earthing Switch), and Is-Limiter. Your focus will be on supporting the Sales organization in Korea, ensuring strong market presence and driving sales growth and service excellence. You will collaborate closely with factories and global teams to adapt and launch products tailored to the Korean market. Occasional overseas travels for factory coordination and global alignment will be required.

This role contributes to the Electrification Business Area – Distribution Solutions Division in Korea, working directly with local customers, internal ABB Sales & Operations, and Global Marketing teams.

You will be mainly accountable for:

• Implement product marketing strategies for Korea, defining and communicating value propositions and product positioning in line with global strategy
• Support Sales teams with technical expertise, product training, and marketing materials to drive order intake
• Collaborate with factories and global teams to develop and launch products optimized for the Korean market
• Execute annual marketing plans and monitor progress against targets, implementing improvement actions as needed
• Provide technical support and training to internal teams and customers to ensure product knowledge and confidence

Qualifications

• Minimum 3 years of experiences in product marketing, technical sales, or product management within Medium Voltage switchgear or grid components
• Strong knowledge of VCB, CT/PT, Vacuum Interrupters, UFES, Is-Limiter, and related technologies
• Bachelor's degree in Electrical Engineering or related field
• Skilled in marketing tools, CRM systems, and proficient in MS Office; SAP experience is a plus
• Business-level proficiency in English (verbal and written) and native-level in Korean fluency
• Strong customer focus and ability to translate technical features into business value
• Ability to work collaboratively with factories and global teams, and adapt to a fast-paced environment
• Willingness to travel occasionally for coordination and training

Why ABB

Working at ABB gives you the opportunity to contribute to a healthier and more prosperous world. Add to your story by joining a passionate team, focused on pushing the boundaries of technology to drive performance, shape new business models and find new ways of working that benefit our customers, partners and society. We want you to be proud of being part of ABB.

We Care

At ABB, we care about our people and their stories. We create safe, fair, equitable and inclusive working environments in which our people can succeed and develop, regardless of gender, ethnicity, sexual orientation or cultural, religious or social background. Diverse teams make us stronger. ABB is also committed to a high standard of integrity in everything we do.

We Grow

We help our people succeed and develop, and we empower them to create their own careers at ABB. Our benefits, reward and development programs encompass a wide array of offerings.

How to Apply

Do you want to shape the future, together with us? Get more insights into our recruitment process and find some helpful tips and tricks how to join the team. Make our story your story.

For more information visit https://go.abb/electrification or www.abb.com