Digital Campaign Measurement Specialist, Enterprise/Brand Sales (Remote)

The digital campaign measurement specialist at Yelp is a remote, full-time role responsible for supporting account teams with measurement strategy, attribution, and performance insights. The position involves developing measurement frameworks, translating complex analytics into actionable business recommendations, and partnering with sales, marketing, and product teams. Candidates should have at least 3 years of experience in digital advertising, analytics, or marketing science, with direct client-facing experience in analytics or measurement solutions. Proficiency in attribution, lift testing, experimentation, and digital media modelling is required, along with strong communication skills and familiarity with ad platforms and measurement tools. The role offers a competitive salary, benefits, and opportunities for professional growth. As a Digital Campaign Measurement Specialist at Yelp, you will play a pivotal role in supporting account teams and clients by delivering measurement strategy, attribution excellence, and actionable performance insights. You will collaborate closely with Enterprise Sales, Brand Sales, Campaign Directors, Product Marketing, and Product to translate complex analytics into clear business recommendations that drive revenue growth. This full-time, remote position offers a competitive annual compensation range of $100-115k, performance-based incentives, and a comprehensive benefits package including medical, vision, dental, paid time off, parental leave, wellness subsidies, flexible spending accounts, 401(k), and an employee stock purchase plan. Yelp values diversity and is committed to providing equal opportunities for all employees.

Summary

As a Campaign Measurement Specialist, you will play a critical role within our account teams, providing collaborative tier II support to accounts teams and clients needing assistance with measurement strategy, attribution excellence and performance insights. You’ll be responsible for quantifying and communicating the value of Yelp’s advertising solutions, developing actionable measurement frameworks, and translating complex analytics into clear business insights that empower our clients and accelerate revenue growth.

This individual contributor role partners closely with Enterprise Sales, Brand Sales, Campaign Directors, Product Marketing, and Product to help clients understand cross-channel performance and validate the impact of their media investments.

We’d love to have you apply, even if you don’t feel you meet every single requirement in this posting. At Yelp, we’re looking for great people, not just those who simply check off all the boxes. This is a full-time remote role based in the United States.

What you'll do:

Client Measurement & Attribution

• Serve as a key measurement expert on client engagements, partnering with sales teams to deliver actionable insights and guidance.
• Develop and implement attribution models, lift studies, and performance analyses for client-facing projects.
• Guide clients on measurement maturity, data strategy, tracking implementation, and experimentation design.
• Translate complex analytics into clear, relevant business recommendations for marketing stakeholders.
• Support clients in understanding cross-channel performance and maximizing the impact of their media investments.
• Use Chatbench, Yelp’s internal tool that provides secure access to a number of LLM models, to research, draft proposals, analyze data and overcome objections.

Sales Enablement & Revenue Impact

• Equip account teams with compelling measurement narratives and insights to support renewals, upsells, and new business pitches.
• Build and present measurement playbooks, ROI cases, and insight packages tailored to client verticals and needs.
• Define KPIs, reporting standards, and best practices for measurement with account team partners.

What it takes to succeed:

• 3+ years experience in digital advertising, analytics, measurement, or marketing science.
• Direct experience delivering analytics or measurement solutions to clients at a platform, publisher, or agency.
• Proficient in attribution, lift testing, experimentation, and digital media modeling.
• Ability to communicate complex analytical concepts clearly to non-technical audiences.
• Success working cross-functionally with sales teams and marketers.
• Familiarity with ad platforms (Google, Meta, Tik Tok, Amazon Ads), DSPs, or ad measurement vendors.
• Experience with MMM (Marketing Mix Modeling), MTA (Multi-Touch Attribution), incrementality, identity solutions, and event tracking.
• Strong business storytelling skills and an understanding of privacy impacts on measurement.
• Ability to handle objections and negotiate measurement/KPI’s with key client decision-makers.

What you'll get:

• Compensation range for this position is $100-115k annually, plus performance based incentives and benefits.
• Effective your first day: Full medical, vision, and dental
• 15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter), 12 paid holidays, plus one floating holiday
• Up to 14 weeks of parental leave
• Monthly wellness subsidy
• Work from home reimbursement
• Flexible spending account
• 401(k) retirement savings plan
• Employee stock purchase plan

Closing

At Yelp, we believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product. The foundation of our diversity efforts are closely tied to our core values, which include “Playing Well With Others” and “Authenticity.”

We’re proud to be an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

Actual salary offered may vary based on multiple factors, including but not limited to, an individual's location and experience.

We will consider for employment qualified candidates with arrest and conviction records, consistent with applicable law (including, for example, the San Francisco Fair Chance Ordinance for roles based in San Francisco, the Los Angeles County Fair Chance Ordinance for roles based in the unincorporated areas of Los Angeles County, and the California Fair Chance Act for roles based in California).

Where required by law, a criminal background check will not be conducted until after a conditional offer of employment is made, and any evaluation of a candidate's criminal background check will be subject to an individualized assessment that takes into account the candidate's specific criminal records and the responsibilities and requirements of the particular role.

We are committed to providing reasonable accommodations for individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-recruiting@yelp.com or 415-969-8488.

Note: Yelp does not accept agency resumes. Please do not forward resumes to any recruiting alias or employee. Yelp is not responsible for any fees related to unsolicited resumes.

US Recruiting and Applicant Privacy Notice

[Notice to Washington Applicants

• Washington State Fair Chance Act](https://docs.google.com/document/d/e/2PACX-1vTGyXsWXm4zjJFrUhtqagO8G9c5QWvBd4BaE5_tfP5SC0AA0McQLFMgOQjzAWOXWw7vIbXvJRJzYSoG/pub?urp=gmail_link "Washington State Fair Chance Act")

• Summary As a Campaign Measurement Specialist, you will play a critical role within our account teams, providing collaborative tier II support to accounts teams and clients needing assistance with measu Responsibilities
• Serve as a key measurement expert on client engagements, partnering with sales teams to deliver actionable insights and guidance.
• Develop and implement attribution models, lift studies, and performance analyses for client-facing projects.
• Guide clients on measurement maturity, data strategy, tracking implementation, and experimentation design.
• Translate complex analytics into clear, relevant business recommendations for marketing stakeholders.
• Support clients in understanding cross-channel performance and maximising the impact of their media investments.
• Use Yelp’s internal tool, Chatbench, to research, draft proposals, analyse data, and overcome objections.
• Equip account teams with compelling measurement narratives and insights to support renewals, upsells, and new business pitches.
• Build and present measurement playbooks, ROI cases, and insight packages tailored to client verticals and needs.
• Define KPIs, reporting standards, and best practices for measurement with account team partners. Skills
• Demonstrated experience in digital advertising, analytics, measurement, or marketing science.
• Direct experience delivering analytics or measurement solutions to clients at a platform, publisher, or agency.
• Proficiency in attribution, lift testing, experimentation, and digital media modelling.
• Ability to communicate complex analytical concepts clearly to non-technical audiences.
• Experience working cross-functionally with sales teams and marketers.
• Familiarity with ad platforms such as Google, Meta, Tik Tok, and Amazon Ads, as well as DSPs or ad measurement vendors.
• Experience with Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA), incrementality, identity solutions, and event tracking.
• Strong business storytelling skills and understanding of privacy impacts on measurement.
• Ability to handle objections and negotiate measurement/KPIs with key client decision-makers.