
Sales & Marketing Officer, Health and Benefits
About the role
Description
The role is for a Business Development Account Executive/ Sales & Marketing Officer in Health & Benefits practice. You will be an integral part of a team that drives business development for Health and Benefits solution, in a quality and efficient manner to our prospects in Hong Kong.
Performance Objectives:
Business Development & Sales Support:
- Identify and qualify new business opportunities through market research, networking, referrals, and prospecting activities.
- Support the sales pipeline by generating leads and arranging meetings with prospective clients.
- Prepare sales presentations, proposals, pitch materials, and client submissions.
- Coordinate tender submissions, RFP responses, and business development projects.
- Support relationship-building activities with clients, insurance carriers, and business partners.
- Maintain and update CRM records, sales reports, and pipeline forecasts.
- Support management with strategic initiatives and ad-hoc projects.
Marketing & Brand Development:
- Plan and execute marketing campaigns across digital, social media, email, and event channels.
- Develop marketing collateral including brochures, client communications, presentations, and promotional materials.
- Coordinate seminars, webinars, conferences, client appreciation events, and industry networking activities.
- Monitor campaign performance and provide recommendations for continuous improvement.
Clients
- Communicate effectively with prospects and other H&B teams.
- Attend team or prospect meetings as appropriate and present knowledgeable and professional image of WTW.
- Ensure that clients’ business expectations are aligned with commitment at all times.
People
- Work effectively within the team dynamic.
- Recognize and communicate potential issues to team leader as appropriate; suggest viable solutions for improvement.
Qualifications
The Requirements:
- Bachelor’s degree
- 2-5 years of experience in Marketing, Business Development, Employee Benefits, or professional services.
- Experience organizing corporate events, seminars, or marketing campaigns is highly desirable.
- Experience in B2B sales is preferred.
- Proficiency in Microsoft Office (PowerPoint, Excel, Word).
- Experience of using a CRM system.
- Ability to build rapport and respond confidently to customer queries.
- Strong verbal and written communication skills in English.
- Ability to multi-task and be mindful of deadlines.
- Self-motivated and ability to remain focused on clients.
- Committed to quality and continuous improvement.
- Fresh Graduates are welcome to apply.
What can we offer you?
In return you will be rewarded with a competitive salary and a comprehensive benefits package including: a fantastic pension scheme, life insurance, medical insurance, flexible benefits and many other options and Corporate deals.
We also adopt a hybrid working arrangement, whereby a combination of work-from-home and in office is adopted.
WTW is an equal opportunity employer.
Benefits and perks
•Paid Time Off
•Retirement Plan
•Healthcare
Required skills
Marketing
Campaign management
Communication
About Willis Towers Watson
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