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JobsWarner Bros. Discovery

Manager, User Acquisition

Warner Bros. Discovery

Manager, User Acquisition

Warner Bros. Discovery

CA Burbank Bldg. 750, Second Century, Tower 2

·

On-site

·

Full-time

·

1w ago

Compensation

$100,100 - $185,900

Benefits & Perks

Healthcare

Wellness Program

Life Insurance

Disability Insurance

401(k)

Paid Time Off

Healthcare

401k

Required Skills

User Acquisition

Performance Marketing

Data Analysis

Facebook Ads

Google Ads

TikTok Ads

Excel

Communication

Mobile Gaming

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

WB Games is a leader in the games industry across all game platforms and mobile devices. Our diverse and inclusive workforce creates and brings to life the most beloved characters, franchises, heroes, and wizards in the world. We are fans of what we make and proud of what we do. We have studios and offices across the globe.

Your New Job:

WB Games' Publishing team is looking for a Manager, User Acquisition to join the User Acquisition team, and build capabilities across a specific set of UA channels.

Your Role Accountabilities

  • UA Optimization: Manage the day-to-day operations across Facebook, Google, Tik Tok, Applovin, Moloco, Liftoff, Iron Source, Unity Ads, and others, following data in order to invest budgets with the maximum return on ad spend (ROAS) and scale

  • Competitive Benchmarking: Keep a pulse on direct and indirect competitors’ user acquisition strategies and ad creative. Inform our team of the market trends on these channels to keep at the cutting edge of where the market is going

  • Channel Leadership: Dig in to deeply understand the algorithms for the UA channels in your portfolio. Drive strategy, negotiate terms, and engage with external partners to gain access to alpha and beta tests

  • Aligned Execution: Work closely with colleagues in analytics, product marketing, and creative services to ensure alignment in execution on test measurement and audience messaging

  • Reporting: Report internally on performance at all dimensions for specific marketing channel and game combinations, exposing the trends and opportunities based on data driven insights

Qualifications & Experience

  • College degree related to Business / Marketing / Data Analysis

  • Experience with data visualization tools like Looker, Tableau

  • Experience with Performance Marketing channels like Facebook, Google, Tik Tok, Moloco, Applovin, Liftoff, Iron Source, Unity Ads, etc. required

  • Strong interest in mobile free to play business model, understanding of player LTV, ARPU curves, and relationship with CPI

  • Strong proficiency in Microsoft Excel, Word, & PowerPoint, and/or Google Suite

  • Highly effective analytical, verbal and written communication skills

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $100,100.00 - $185,900.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

If you’re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

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About Warner Bros. Discovery

Warner Bros. Discovery

Warner Bros. Discovery, Inc. (WBD) is an American multinational mass media and entertainment conglomerate headquartered in New York City. It was formed from WarnerMedia's spin-off by AT&T and merger with Discovery, Inc. on April 8, 2022.

10,001+

Employees

New York City

Headquarters

Reviews

3.8

3 reviews

Work Life Balance

2.5

Compensation

2.0

Culture

3.0

Career

3.5

Management

2.0

35%

Recommend to a Friend

Pros

Good technical experience and projects

Strong performance recognition

Team connections and networking

Cons

Poor work-life balance

Unreliable offer management

Limited career progression

Salary Ranges

2 data points

L3

L4

L5

L3 · Data Scientist I

0 reports

$124,580

total / year

Base

-

Stock

-

Bonus

-

$105,893

$143,267

Interview Experience

9 interviews

Difficulty

2.1

/ 5

Duration

21-35 weeks

Offer Rate

22%

Experience

Positive 33%

Neutral 67%

Negative 0%

Interview Process

1

Application Review

2

Phone Screen

3

Technical Interview

4

Final Interview

5

Offer Decision

Common Questions

Coding/Algorithm

Technical Knowledge

Behavioral/STAR

Past Experience