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Tik Tok

Product Manager, Advertiser Experience

• Business Integrity

3+ months ago• San Jose, CA
Viewed on February 1, 2026
Apply on company site

About Us

Tik Tok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

• Size: 5001-10000 employees
• Industry: Entertainment & Gaming, Social Media, Technology

View Company Profile:

Responsibilities:

About the Team:

At Tik Tok, safeguarding our global community is a top priority. The Business Integrity (BI) team is dedicated to developing the latest technologies and driving initiatives that mitigate risks in commercial content, ensuring a responsible and seamless experience for advertisers on the Tik Tok platform. This role sits within the Advertiser Experience Product and Operations Team under Business Integrity. Our team focuses on enhancing advertiser satisfaction during commercial content and account review processes through data-driven strategies and operational excellence.

About the Role:

As a Product Manager for Advertiser Experience within Business Integrity, you will lead initiatives to optimize advertiser interactions with Tik Tok Ads Manager, ensuring integrity is embedded at necessary touchpoints. You will design intuitive UI/UX solutions, drive transparency, and own the roadmap for campaign management features, balancing compliance with advertiser needs. Collaborating with engineering, data science, and policy teams, you'll turn insights into scalable solutions that uphold Tik Tok's standards while fueling business growth.

Responsibilities:

• Lead the development and optimization of integrity-focused advertiser experiences across Tik Tok Ads Manager touchpoints.
• Implement intuitive UI/UX solutions for notifications and transparency to enhance advertiser trust and compliance.
• Own the roadmap and strategy for campaign management features, defining and prioritizing product requirements aligned with business goals and customer needs.
• Collaborate with cross-functional teams and internal stakeholders to identify challenges, define product strategies, and set objectives tailored to performance advertisers.
• Leverage customer feedback, user research, and data analytics to identify growth opportunities and drive continuous improvement in advertiser-facing experiences.
• Stay up-to-date with ad tech trends and emerging technologies, ensuring Tik Tok remains at the forefront of innovative and ethical advertising solutions.
• Track and analyze key product metrics to inform decisions and iteratively improve the ads platform.

Qualifications:

• Minimum Qualifications
• Bachelor's degree or above.
• Proficiency in Chinese and English is required to collaborate with global partners, including Engineering teams based in Mandarin-speaking regions.
• 3+ years of product management experience, with a track record of launching and scaling products or features from 0 to 1.
• Expertise in data-driven decision-making and experience with Ads platforms, performance marketing, or trust and safety.
• Strong UI/UX sensibility and experience designing intuitive advertiser tools.
• Proven ability to collaborate with engineers, data scientists, and global teams to deliver high-impact solutions.
• Excellent communication skills, with the ability to influence stakeholders and articulate complex trade-offs.

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By signing up, you agree to our Preferred Qualifications:

• Experience in Ad tech, policy compliance, or integrity-focused product work.
• Knowledge of Machine Learning/AI applications for advertiser experiences.

Job Information:

For Pay Transparency Compensation Description (annually)

The base salary range for this position in the selected city is $103200 - $244889 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

Client-provided location(s): San Jose, CAJob ID: Tik Tok-7507409244611660039Employment Type: OTHERPosted: 2025-05-24T00:26:11Apply on company site

Perks and Benefits

Health and Wellness

• Health Insurance
• Dental Insurance
• Vision Insurance
• HSA
• Life Insurance
• Fitness Subsidies
• Short-Term Disability
• Long-Term Disability
• On-Site Gym
• Mental Health Benefits
• Virtual Fitness Classes

Parental Benefits

• Fertility Benefits
• Adoption Assistance Program
• Family Support Resources

Work Flexibility

• Flexible Work Hours
• Hybrid Work Opportunities

Office Life and Perks

• Casual Dress
• Snacks
• Pet-friendly Office
• Happy Hours
• Some Meals Provided
• Company Outings
• On-Site Cafeteria
• Holiday Events

Vacation and Time Off

• Paid Vacation
• Paid Holidays
• Personal/Sick Days
• Leave of Absence

Financial and Retirement

• 401(K) With Company Matching
• Performance Bonus
• Company Equity

Professional Development

• Promote From Within
• Access to Online Courses
• Leadership Training Program
• Associate or Rotational Training Program
• Mentor Program

Diversity and Inclusion

• Diversity, Equity, and Inclusion Program
• Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at Tik Tok.
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Next Up Tik Tok Client Provided Video 101:20

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• 02:18Working at Tik Tok- Get Ready With Ali01:20Tik Tok Client Provided Video 100:33Client Provided Video 2 - Tik Tok02:07Working at Tik Tok
• Limitless Possibilities01:41Working at Tik Tok
• Women's Community01:31Working at Tik Tok
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• BLXCK01:27Working at Tik Tok
• Diversity, Equity and Inclusion with BLXCK
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