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Tik Tok

Tik Tok Growth Strategy Analyst

3+ months ago• Singapore
Viewed on February 1, 2026
Apply on company site

About Us

Tik Tok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

• Size: 5001-10000 employees
• Industry: Entertainment & Gaming, Social Media, Technology

View Company Profile:

Responsibilities:

Team Introduction: The User Growth team (UG) at Tik Tok plays a core role in the acquisition, activation, and retention of billions of users through our globally popular products such as Tik Tok, Lemon8, Cap Cut, etc. We are building platforms, leveraging data & ML models, and providing end-to-end solutions to power the global growth of Tik Tok products. The creative team at UG is looking for a talented and self-directed senior professional to generate, manage, and evolve the creative initiatives for our suite of industry-leading products.

• Responsible for growth and competitive analysis in the global Tik Tok market, identifying user growth potential, business objectives and specific competitive strategies, and providing mid-to-long-term business planning.

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• Conduct in-depth analysis of core growth-related initiatives (user acquisition, retention, engagement, etc.), identify opportunities, challenges and efficiency, establish standards and guidelines to maximize growth returns. Collaborate with relevant departments, drive implementation, track performance and iterate regularly.
• Focus on user core data and metric insights, identify opportunities and issues, and develop key solutions. Collaborate with cross-functional teams to drive the implementation of specific initiatives.

Qualifications:

Minimum Qualifications:

• 3+ years of internet industry experience, with preference for those with background in internet growth strategy/planning, business analysis, operations analysis, or consulting.
• Lead end-to-end growth strategy projects, achieving measurable results (e.g., 15% user growth, 20% revenue increase quarterly)
• Proficient in business analysis frameworks (Revenue/CAC/ROI, etc.) and data analysis tools (SQL/Excel), independently produce executive-level analysis reports and exceptional communication skills with experience presenting to executives.
• Drive cross-functional collaboration across multiple departments (Product, Marketing, Data, Engineering, Finance) to align growth initiatives

Preferred Qualification:

• Passionate about the short video industry (e.g.,weekly deep dives into emerging content trends)

Client-provided location(s): Singapore Job ID: Tik Tok-7524987916427938066Employment Type: OTHERPosted: 2025-07-11T00:31:34Apply on company site

Perks and Benefits

Health and Wellness

• Health Insurance
• Dental Insurance
• Vision Insurance
• HSA
• Life Insurance
• Fitness Subsidies
• Short-Term Disability
• Long-Term Disability
• On-Site Gym
• Mental Health Benefits
• Virtual Fitness Classes

Parental Benefits

• Fertility Benefits
• Adoption Assistance Program
• Family Support Resources

Work Flexibility

• Flexible Work Hours
• Hybrid Work Opportunities

Office Life and Perks

• Casual Dress
• Snacks
• Pet-friendly Office
• Happy Hours
• Some Meals Provided
• Company Outings
• On-Site Cafeteria
• Holiday Events

Vacation and Time Off

• Paid Vacation
• Paid Holidays
• Personal/Sick Days
• Leave of Absence

Financial and Retirement

• 401(K) With Company Matching
• Performance Bonus
• Company Equity

Professional Development

• Promote From Within
• Access to Online Courses
• Leadership Training Program
• Associate or Rotational Training Program
• Mentor Program

Diversity and Inclusion

• Diversity, Equity, and Inclusion Program
• Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at Tik Tok.
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• 02:18Working at Tik Tok- Get Ready With Ali01:20Tik Tok Client Provided Video 100:33Client Provided Video 2 - Tik Tok02:07Working at Tik Tok
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