Client Solutions Manager, Conglomerate and Emerging Vertical

About the Team:

Client Solutions Team at Tik Tok helps nurture accounts through high-touch client service and education on Tik Tok solutions, supporting brands in achieving their marketing and business objectives. Cross-functional collaboration is a mainstay for the team in providing holistic solutions that cover product knowledge, vertical expertise and market-level insights. Our team is looking for individuals possessing strong business acumen and the ability to provide consultative sales in a fast-paced environment.

We are looking for a Senior Client Solutions Manager to lead client success for Beauty Clinic, Retail & Emerging Verticals. This role requires a strong understanding of advertiser goals and the ability to translate them into effective full-funnel solutions across Lead Generation, App, Messaging Ad solutions. The ideal candidate brings strategic thinking, client leadership, and hands-on campaign expertise to help clients grow sustainably on Tik Tok.

Responsibilities:

• Own and grow strategic relationships with key clients, acting as a trusted advisor on business growth and media strategy.
• Plan, launch, optimize, and report on campaigns across branding and performance objectives, ensuring strong delivery and measurable business outcomes.
• Understand client business models, customer journeys, and commercial priorities to provide relevant, consultative solutions for both online and offline conversion goals.
• Analyze campaign performance, attribution, and measurement data to generate actionable insights and optimization recommendations tied to client KPIs.
• Lead regular business reviews, campaign reviews, and quarterly planning sessions to strengthen client trust, identify opportunities, and influence investment strategy.
• Partner closely with Sales to support pre-sale strategy, account planning, client pitches, and growth opportunities across key verticals.
• Identify upsell opportunities by connecting client business needs with Tik Tok solutions that can unlock incremental growth.
• Work cross-functionally with Product, Measurement, Ad Ops, and Engineering teams to troubleshoot issues, improve campaign execution, and advocate for client needs.
• Stay ahead of product developments and proactively educate clients on new and existing Tik Tok ad products, best practices, and relevant market opportunities.
• Build category-specific playbooks, solution frameworks, and best practices for Beauty Clinic, Retail, and Emerging verticals.

Requirements:

• Minimum Qualifications

• 5+ years of experience in client solutions, digital marketing, media planning, account management, or ad strategy on the agency, platform, or brand side.

• Proven experience managing or advising advertisers on branding and performance campaigns.

• Strong understanding of Beauty, Aesthetics/Clinic, Retail, or App business models, including customer acquisition and conversion strategy.

• Experience translating business objectives into media strategy and actionable campaign plans.

• Strong data analytical skills with the ability to identify insights, solve problems, and make data-driven recommendations.

• Excellent client-facing communication and stakeholder management skills.

• Preferred Qualifications

• Hands-on experience with or strong knowledge of Lead Generation, App campaigns, Messaging Ads, and Branding solutions.

• Provide strategic guidance on tracking, attribution, funnel design, CRM connection, and measurement frameworks to improve campaign effectiveness.

• Experience using tools such as GA, MMPs, CRM signals, or other analytics platforms

• Familiarity with lead quality optimization, offline conversion, appointment/booking funnels, app install and post-install optimization, and messaging-based conversion journeys.

• Exceptional verbal and written communication skills, story-teller

• Excellent listening skills and proactive about collaboration

• Adaptability and strong problem-solving skills using the proper escalation process

• Ability to analyze data and identify insight

• Organized and detailed oriented. Self-starter and motivated to learn