About Us

Tik Tok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5001-10000 employees
Industry: Entertainment & Gaming, Social Media, Technology

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Responsibilities

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe Tik Tok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.

In this role, you will be responsible for developing categories and the corresponding sub-categories by building a robust team, conducting prioritization of sub-categories, lead identification, lead generation, acquisition, incubation, and performance improvement & management. Join us as we drive the future of e-commerce here at Tik Tok.

Roles & Responsibilities:

• Map category and sub-categories landscape, and define priority on which segment to be developed in collaboration with the merchant and merchandise strategy team
• Define a go-to-market strategy for a category/sub-category
• Plan, execute, and maintain category performance (from acquisition to incubation and development)
• Build a robust team and manage a collaborative and goal-oriented team culture
• Work with the Key Account service team and external service vendors to develop key accounts, and work with the Seller Development and Growth team to build a clear roadmap to manage long-tail sellers
• Come up with initiatives to continuously improve the business edge

Qualifications

Minimum Qualifications:

• Minimum Bachelor's degree or above
• Solid experience in relevant categories, with strong networking to brands and big merchants; social media savvy
• Good interpersonal skills, strong logical thinking, and analytical skills
• English proficiency

Preferred Qualifications:

• Collaborative and open to changes and challenges
• Well connected to big players within the industry

Email Address

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Client-provided location(s): Ho Chi Minh City, Vietnam

Job ID: Tik Tok-7533453813647821063

Employment Type: OTHER

Posted: 2025-08-07T00:37:22
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Perks and Benefits

Health and Wellness

• Health Insurance
• Dental Insurance
• Vision Insurance
• HSA
• Life Insurance
• Fitness Subsidies
• Short-Term Disability
• Long-Term Disability
• On-Site Gym
• Mental Health Benefits
• Virtual Fitness Classes

Parental Benefits

• Fertility Benefits
• Adoption Assistance Program
• Family Support Resources

Work Flexibility

• Flexible Work Hours
• Hybrid Work Opportunities

Office Life and Perks

• Casual Dress
• Snacks
• Pet-friendly Office
• Happy Hours
• Some Meals Provided
• Company Outings
• On-Site Cafeteria
• Holiday Events

Vacation and Time Off

• Paid Vacation
• Paid Holidays
• Personal/Sick Days
• Leave of Absence

Financial and Retirement

• 401(K) With Company Matching
• Performance Bonus
• Company Equity

Professional Development

• Promote From Within
• Access to Online Courses
• Leadership Training Program
• Associate or Rotational Training Program
• Mentor Program

Diversity and Inclusion

• Diversity, Equity, and Inclusion Program
• Employee Resource Groups (ERG)

Company Videos

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