포지션 소개
Team Introduction
Tik Tok LIVE - Regional Operations (Japan) is dedicated to empowering a safe, authentic, and inclusive live streaming environment. Our mission is to provide the best real-time experience that fosters a sense of belonging, enriches real-life interactions, and unlocks diverse business and economic opportunities for our community. We are a team of highly motivated individuals who thrive in a culture of open discussion, leveraging both qualitative insights and quantitative data to drive growth.
Japan is one of Tik Tok LIVE's most strategically important markets, with a rapidly evolving creator ecosystem spanning individual creators, agencies, and emerging verticals such as music, virtual creators, and group LIVE.
Role Overview:
As an Operations Leader for Tik Tok LIVE Japan, you will own the strategy and delivery of a core business line within our regional operations — covering creator growth, campaign design, and revenue performance.
This is a senior, hands-on leadership role. You will translate business targets into operational plans, lead a team of operations managers, and take end-to-end accountability for results. You are expected to move fluidly between setting direction and going deep into the data — diagnosing why a metric moved, designing the intervention, and validating whether it worked.
Responsibilities:
- Business Strategy & Revenue Ownership
- Own revenue targets for your business line; build the operating plan that connects targets to specific creator, content, and campaign levers
- Break down quarterly and monthly goals into tier-level and segment-level plans, with clear leading indicators and accountability
- Diagnose performance gaps and drive corrective action across the team and cross-functional partners
- Creator Ecosystem Management
- Design and operate tiered creator management frameworks that scale beyond one-to-one coverage
- Build repeatable growth paths that move creators between tiers, improving both supply quality and retention
- Establish long-term partnerships with high-value creators and agencies; provide strategic guidance that improves their business outcomes, not just their monthly numbers
- Develop creator education, community, and fan-relationship programs that reduce dependence on short-term campaign stimulus
- Campaign & Content Strategy
- Design campaign portfolios across creator tiers, balancing revenue events, education events, and community-building events
- Own campaign mechanics end to end: participation targets, mission design, gift structure, reward architecture, and post-campaign review
- Set measurable objectives for every campaign and ensure disciplined recap — what worked, what did not, and what changes next time
- Build reusable playbooks so that campaign quality does not depend on individual operators
- Data Analysis & Decision Making
- Define the metric framework for your business line and hold the team to it
- Independently interrogate dashboards and raw data to locate the source of a problem, rather than relying on analyst summaries
- Build and pressure-test target models; understand the assumptions behind a forecast and where they break
- Use data to distinguish genuine operational impact from baseline movement — and to prove the incremental value of the team's work
- Team Leadership & Cross-Functional Collaboration
- Lead, coach, and develop a team of operations managers; build bench strength and raise the analytical standard of the team
- Partner effectively with Product, Marketing, Data, Content Safety, and global counterparts to secure resources and align priorities
- Represent your business line clearly to senior stakeholders — able to defend a plan with evidence and adjust when the evidence changes
Requirements:
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Minimum Qualifications
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Minimum 5 years of experience in live streaming, content, or social platform operations.Demonstrated ownership of a revenue line, with a track record of hitting or credibly explaining performance against targets
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Hands-on creator or talent management experience — you have personally managed creator relationships and understand what drives creator behavior, not only what the dashboard shows
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Proven campaign or event design experience, with specific examples of campaigns you designed and the measurable outcomes they produced
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Strong quantitative capability: comfortable building target models, defining metric frameworks, and working directly with data to reach a conclusion
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Ability to set strategy and drive execution through others, while remaining willing to go into the detail yourself
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Excellent communication and stakeholder management skills, including the ability to influence cross-functional partners without direct authority
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Business-level Japanese and English
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Preferred Qualifications
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Experience in the Japanese live streaming market, or at a comparable platform (Pococha, 17LIVE, IRIAM, SHOWROOM, or similar)
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Experience working with agencies / MCNs and understanding of agency economics
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Familiarity with recommendation algorithms and how content distribution affects creator outcomes
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Track record of building operational SOPs or playbooks that were adopted beyond your own team
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Experience in a vertical content category (music, virtual creators, gaming, or group LIVE)
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Comfort operating in a fast-moving, ambiguous environment with frequent priority changes
TikTok 소개
Tokyo
본사 위치
