Category Management Project Intern (TikTok Shop - Mexico Operations) - 2026 Start (BS/MS)

Team Introduction
The e-commerce industry has grown tremendously recently, becoming a hotly contested space among leading Internet companies. Its future growth cannot be underestimated.

With millions of loyal users globally, we believe Tik Tok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our campaign team. Together, we can build an e-commerce ecosystem that is innovative, secure, and intuitive for our users.

Step into a dynamic role with the Mexico operation team, where you'll play a vital part in executing varies campaigns for some of the most iconic brands. Be at the forefront of innovation, contributing to cutting-edge campaigns and driving forward the yearly strategic modules that define success. In this role, you’ll help power the future of e-commerce, supporting high-impact initiatives that connect brands with consumers in meaningful ways. Join us as we shape the future of e-commerce here at Tik Tok Shop!

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.

Responsibilities:

• Creator Hunting & Identification (Stage 1)

• Identify and source high-potential fashion creators across Tik Tok and other social platforms, focusing on those with strong content quality, audience engagement, and commercial potential.

• Analyze creator profiles, content style, audience demographics, and performance metrics to assess fit within

• Tik Tok Shop’s fashion ecosystem.

• Build and maintain a robust pipeline of creators segmented by category (e.g., apparel, footwear, accessories) and content type (live, video, product-driven).

• Creator Incubation & Fashion Alignment (Stage 2)

• Support the onboarding and incubation of selected creators by helping define their initial content and monetization strategy.

• Identify and match relevant fashion brands, products, and merchandising strategies based on each creator’s profile, audience, and content style.

• Collaborate with Account Managers to guide creators on best practices for live streaming, product selection, and content optimization.

• Monitor creator development and track their progression from early-stage incubation to revenue-generating contributors.

• Performance Tracking & Insights

• Track and analyze both qualitative and quantitative performance metrics, including GMV contribution, content performance, conversion rates, and creator growth.

• Build and maintain dashboards or trackers to measure the effectiveness of the creator incubation program.

• Generate insights on what works (e.g., creator archetypes, product categories, content formats) to continuously refine the strategy.

• Project Management & Cross-functional Collaboration

• Support the execution of the creators project roadmap, ensuring timelines and deliverables are met.

• Work closely with Account Managers, marketing, and operations teams to align on creator strategies and opportunities.

• Contribute to continuous improvement of creator sourcing, incubation frameworks, and scaling strategies.

Requirements:

Minimum Qualifications:

1. Currently pursuing an Undergraduate/Master in Business or a related fields
2. Proactive self-learner, open to navigating uncertain and exploratory business scenarios.
3. Applicants are kindly requested to submit an English-language resume.

Preferred Qualifications:

1. Strong analytical skills, with a structured and critical approach to problem-solving;
2. Experience in commerce platforms, digital marketing, or the short video/live streaming industry is highly valued.