TikTok
TikTok

Content Manager - Group LIVE direction - TikTok LIVE Japan

RoleContent Marketing
LevelLead
LocationTokyo, Japan
WorkOn-site
TypeRegular
PostedToday
Apply now

About the role

Role Overview:

Responsible for the operations and growth of group live-streaming agencies in the Japanese market. Drive high-quality agencies to launch and sustainably operate group live-streaming businesses. Through content strategy, business support, and the development of benchmark cases, improve the scale of group live-streaming supply, content quality, and monetization efficiency, with accountability for growth in the number of active broadcasts and revenue.

Responsibilities:

  • Own the onboarding, business launch, and ongoing operations of group live-streaming agencies, driving stable broadcasting activity and sustainable business growth.
  • Develop a deep understanding of agencies’ key pain points across team building, content production, live-stream operations, and monetization, and formulate and implement targeted operational strategies.
  • Identify high-potential group live-streaming content directions based on user preferences and content trends in the Japanese market, improving both content quality and monetization efficiency.
  • Develop benchmark agencies and high-quality live-streaming success cases, establish scalable and replicable operational methodologies, and continuously identify and drive growth opportunities through data analysis.

Requirements:

Minimum Qualifications:

  • Bachelor’s degree or above. Fluent Japanese proficiency, with the ability to independently conduct in-depth communication, business negotiations, and business development with local Japanese agencies and external partners.

  • Excellent communication and relationship management skills, with strong project ownership and execution capabilities. Able to independently manage multiple projects and partners while taking accountability for business outcomes.

  • Strong logical thinking and problem-solving skills, with the ability to quickly understand complex business challenges, identify key issues, and develop clear and actionable solutions.

  • Strong data analysis capabilities and business sensitivity, with the ability to identify issues, assess opportunities, and continuously optimize operational strategies based on business data.

  • Strong learning agility and curiosity toward new business models and emerging content formats, with the ability to quickly build business understanding and form independent judgments.

  • Preferred Qualifications

  • Strong interest in or extensive experience consuming Japanese idol, group live-streaming, or multi-performer content, with a good understanding of content trends and user preferences.

  • Experience working in international or cross-cultural teams.

About TikTok

Tokyo

Headquarters