TikTok
TikTok

LATAM Planning & Analytics Manager, Monetization Strategy and Operations

RoleData Science
LevelLead
LocationSao Paulo, Brazil
WorkOn-site
TypeRegular
PostedToday
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About the role

As a Manager on the Strategy Planning & Analytics team, you will be a key architect of Tik Tok’s monetization engine across Latin America. This isn’t a "maintenance" role; you will be responsible for building the frameworks that define how we forecast revenue, optimize sales performance, and allocate resources across one of the world's fastest-growing digital landscapes. You will sit at the intersection of high-level financial planning (FP&A) and data deep-dives, ensuring that our growth is both ambitious and sustainable.

  • Key Responsibilities
  • Strategic Forecasting & Modeling: Develop and refine sophisticated forecasting models to predict revenue and user behavior across diverse LATAM markets.
  • Sales Planning & FP&A: Lead the end-to-end sales planning process, establishing targets that balance ambition with statistical reality. You will manage the P&L mindset for the region, ensuring every dollar spent is optimized for ROI.
  • The Global-Local Bridge: Act as the primary analytical pulse between the LATAM business and the global HQ. This requires managing high-velocity communication and translating regional nuances into actionable data for global stakeholders.
  • Monetization Insight: Move beyond "what happened" to "why it happened." You will utilize data analysis to identify risks and monetization opportunities within the sales funnel.
  • Operational Excellence: Build and automate dashboards that provide real-time visibility into sales health, removing the friction from decision-making for the leadership team.

Requirements:

Minimum Qualifications:

  • 5+ years in Strategy, FP&A, or Analytics, preferably within Big Tech or a high-growth marketplace.
  • Deep understanding of the LATAM economic landscape.
  • Fluency in English is required to communicate with business stakeholders based in LATAM and other global markets

Preferred Qualifications:

  • Proficiency in data modeling, visualization, and financial planning.
  • Comfortable working in a dynamic, high growth environment
  • Proficient in SQL and Python/R

Required skills

Data analysis

Reporting

Stakeholder management

About TikTok

Sao Paulo

Headquarters