Branding Operations Specialist

• Monetization Product Operation, Europe

2 months ago• London, United Kingdom
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About Us

Tik Tok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.
Size: 5001-10000 employees

Industry: Entertainment & Gaming, Social Media, Technology

Responsibilities:

The Global Brand Operations team provides best-in-class managed services support for Premium Brand Products - both reservation and auction, driving excellent customer service, and enabling revenue and working closely with customers and product teams to ensure product market fit. We're a global team with presence in 17 offices.

Our teams comprise of product specialists who enable flawless ad campaign executions, ensuring an optimized experience for clients, brand partners, sales teams and our product teams by providing technical and operational expertise by offering best-in-class service and product insights to uplevel platform capabilities for brands of all sizes.

• Own the set-up process, campaign management, QA and reporting for reservation and auction managed service campaigns.
• Monitor managed service campaign delivery to ensure campaigns reach the target audience, run smoothly, and exceed brands' expectations; this includes collaborating with teams on creative approvals, troubleshooting issues, managing scheduled and ad hoc report requests, and escalating issues to internal and external teams.

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• Identify optimization opportunities for improving performance
• Leverage automated tools to optimize brand campaigns
• Serve as the key point of contact and support for Client Solutions in technical and operational client communications.
• Escalate, investigate and work directly with product & engineering teams to help them troubleshoot client issues during a campaign
• Create, organize and distribute technical/operational product documentation to support product teams in general ad platforms and feature walk-throughs.
• Participate in training that prepares internal teams for new products and updates within our ads platform.
• Partner with Sales, Client Solutions and Product teams to collect customer feedback and identify opportunities to improve our products and services.

Qualifications:

Minimum Qualifications:

• At least 2+ years of ad ops experience on programmatic or auction platforms, and/or technical client service experience
• Experience managing and executing campaigns on reservation and auction ad platforms
• Experience monitoring and analyzing ad campaigns, to identify optimization opportunities for improving performance
• Experience working with 3rd party measurement partners
• Strong communication skills, ability to effectively translate technical language to non-technical stakeholders
• Proactive attitude with attention to detail, excellent project management, organizational, and analytical skills

Preferred Qualifications:

• Strong familiarity with online marketing and paid media advertising campaigns on social media or other digital platforms
• Experience managing branding & performance-based advertisers with a deep understanding of their challenges (preferably from agency background)
• Experience helping clients execute custom campaigns centered around specific performance KPIs
• Ability to provide optimization recommendations based on best practices on managed-service campaigns
• Ability to proactively troubleshoot and problem solve quickly and through the proper escalation process
• Ability to identify insights and analyze data to assess campaign performance
• Experience diagnosing and solving technical problems with product and engineering teams
• Experience with ad verification, viewability and impression tracking partners (IAS, DV, DCM, MOAT)Client-provided location(s): London, United Kingdom

Job ID: Tik Tok-7577723867895286021

Employment Type: OTHER

Posted: 2025-11-28T20:13:47
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Perks and Benefits

Health and Wellness

• Health Insurance
• Dental Insurance
• Vision Insurance
• HSA
• Life Insurance
• Fitness Subsidies
• Short-Term Disability
• Long-Term Disability
• On-Site Gym
• Mental Health Benefits
• Virtual Fitness Classes

Parental Benefits

• Fertility Benefits
• Adoption Assistance Program
• Family Support Resources

Work Flexibility

• Flexible Work Hours
• Hybrid Work Opportunities

Office Life and Perks

• Casual Dress
• Snacks
• Pet-friendly Office
• Happy Hours
• Some Meals Provided
• Company Outings
• On-Site Cafeteria
• Holiday Events

Vacation and Time Off

• Paid Vacation
• Paid Holidays
• Personal/Sick Days
• Leave of Absence

Financial and Retirement

• 401(K) With Company Matching
• Performance Bonus
• Company Equity

Professional Development

• Promote From Within
• Access to Online Courses
• Leadership Training Program
• Associate or Rotational Training Program
• Mentor Program

Diversity and Inclusion

• Diversity, Equity, and Inclusion Program
• Employee Resource Groups (ERG)

Company Videos

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