Sports Creator Strategy & Product Operation Manager

• Tik Tok

1 month ago• Los Angeles, CA
Apply on company site

About Us

Tik Tok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.
Size: 5001-10000 employees

Industry: Entertainment & Gaming, Social Media, Technology

Responsibilities:

About the Team:

The Sports Product Team at Tik Tok is dedicated to creating a global platform that drives sports discovery, fan engagement, and vibrant community culture. Our goal is to be the primary destination for sports enthusiasts worldwide. We are seeking an experienced product strategy & operation manager with a passion for solving complex, cross-time-zone challenges. Ideal candidates have a spirit of exploration, actively identifying user needs and pain points, and driving innovative solutions to create impactful opportunities in the sports content ecosystem.

Responsibilities:

1. Responsible for high quality sports content and creators' growth, to bring more creativity and value to Tik Tok
2. Develop overall strategy for sports creators, including goal setting, expansion playbooks, metric framework development, and scalable supply strategies applicable across regions.
3. Design and iterate creator growth mechanisms, including onboarding, education, monetization, and tiered management approaches.
4. Analyze creator ecosystem data to identify gaps and opportunities, and formulate actionable strategies to improve creator retention and activity.
5. Collaborate with product, data, and regional teams to implement strategies and build sustainable creator ecosystems.

Qualifications

Minimum Qualification(s):

1. Bachelor's degree or above, with 5+ years of experience in creator operation, ecosystem strategy, or platform strategy in content communities.
2. Strong strategic thinking and analytical skills, able to design systematic solutions from a macro perspective.
3. Excellent cross-cultural understanding, communication and persuasion, organizational coordination, and execution skills. Results-driven.

Preferred Qualification(s):

1. Data-savvy, proficient in using data to diagnose problems and measure strategy effectiveness.
2. Understanding of sports content creation landscape and creator motivation models.

Job InformationFor Pay Transparency Compensation Description (annually)

The base salary range for this position in the selected city is $83600 - $192534 annually.

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Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

Client-provided location(s):Los Angeles, CA

Job ID: Tik Tok-7589175138322024709

Employment Type: OTHER

Posted: 2025-12-31T20:11:30
Apply on company site

Perks and Benefits

Health and Wellness

• Health Insurance
• Dental Insurance
• Vision Insurance
• HSA
• Life Insurance
• Fitness Subsidies
• Short-Term Disability
• Long-Term Disability
• On-Site Gym
• Mental Health Benefits
• Virtual Fitness Classes

Parental Benefits

• Fertility Benefits
• Adoption Assistance Program
• Family Support Resources

Work Flexibility

• Flexible Work Hours
• Hybrid Work Opportunities

Office Life and Perks

• Casual Dress
• Snacks
• Pet-friendly Office
• Happy Hours
• Some Meals Provided
• Company Outings
• On-Site Cafeteria
• Holiday Events

Vacation and Time Off

• Paid Vacation
• Paid Holidays
• Personal/Sick Days
• Leave of Absence

Financial and Retirement

• 401(K) With Company Matching
• Performance Bonus
• Company Equity

Professional Development

• Promote From Within
• Access to Online Courses
• Leadership Training Program
• Associate or Rotational Training Program
• Mentor Program

Diversity and Inclusion

• Diversity, Equity, and Inclusion Program
• Employee Resource Groups (ERG)

Company Videos

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