TikTok
TikTok

Shop - Seller Marketing Specialist - Hunting Team

RoleMarketing
LevelMid Level
LocationSao Paulo, Brazil
WorkOn-site
TypeRegular
PostedToday
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About the role

About the team
The commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. We are looking for a Seller Marketing & Communication professional to lead the branding and awareness agenda that keeps Tik Tok Shop top of mind across our key fashion hubs — turning brand presence and success stories into seller acquisition, activation, and growth. This role sits at the intersection of brand marketing, communication, and field operations.

This is not a pure desk job. It demands field presence, direct partner interaction, and the ability to switch between strategy and hands-on execution — sometimes on the same day.

Responsibilities:

  • Plan and execute localized branding strategies, ensuring strong, consistent visibility in high-density commercial hubs.
  • Turn seller and brand growth stories into compelling, data-driven narratives (playbooks, frameworks, best practices).
  • Plan localized campaigns and manage trade show / event presence (stand design, kits, branded materials, on-site activations).
  • Coordinate regional activations and commercial visits
  • Build structured communication flows for onboarding, activation, and engagement, consistent across regions and adapted to local context

Requirements:

Minimum Qualifications:

  • 3+ years of experience in B2B, brand, trade, or seller/partner marketing
  • Strong storytelling with a data-driven mindset
  • Proven ability to plan and execute multi-channel campaigns
  • Strong stakeholder management and cross-functional collaboration
  • Knowledge of seller onboarding and lifecycle frameworks
  • Solid understanding of the Brazil e-commerce landscape.
  • Proficiency in English

Preferred Qualifications:

  • Experienced in relatable in-category management, at a large partners, or agency side or other company with specialism in Fashion is preferred.
  • Field marketing or commercial events logistics experience
  • Familiarity with performance marketing (Ads, GMV-driven growth)
  • Experience in case-based marketing or thought leadership content

Required skills

Marketing

Campaign management

Communication

About TikTok

Sao Paulo

Headquarters