Marketing Communications Lead

Work Flexibility: Hybrid or Onsite

Who we want:

• Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
• Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
• Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
• Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do:

• Assess competitive insights to adjust messaging, strategy and tactics
• Develop persuasive, benefit-driven messaging to different customers groups in alignment with their needs
• Play a role in developing key strategy documents (strategic plan, annual marketing plan, product launch plans, etc.) and leads the execution of the marketing communication elements of the marketing plan
• Create marketing communication strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio
• Understand and apply the marketing framework and links customer acquisition and retention strategies to business objectives
• Thorough understanding of the selling process, and the role marketing plays to support sales team
• Articulate desired communications outcomes consistent with marketing strategy to Mar Com team
• Leverage the different marketing channel strategies and makes strategic channel decisions based upon ROI
• Write or edit publishing materials, scripts or other communication media
• Follow standard style guidelines such as 'Associated Press'
• Exhibit interest in new ideas and experimentation
• Share ideas and is open to other opinions and views
• Make oral presentations and writes reports needed for own work
• Prepare and deliver formal presentations to small and friendly audiences
• Experiment with new and innovative concepts and design principles to maximize impact
• Assess alternative delivery mechanisms for internal communications
• Assist in the development of internal communication materials
• Establish short-range and long-range improvement goals for the product management team, and under guidance, develops action plans to achieve those goals
• Support cross-divisional collaboration to align on key events/tradeshows. Help to develop and maintain fiscal calendar and budget.

Minimum Qualifications (Required):

• Bachelor’s degree required
• 4+ years of work experience required

Preferred Qualifications (Strongly desired):

• MBA preferred
• 2+ years medical device or marketing experience preferred
• Excellent presentation and interpersonal communications skills
• Strong analytical and problem-solving skills
• Ability to manage multiple projects while delivering on established timelines
• Ability to be persuasive in the absence of organizational authority
• Must be able to understand and work within complex interdivisional procedures and policies
• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

Travel Percentage: None