Stellantis
Stellantis

Licensing Manager

RoleMarketing
LevelLead
LocationAuburn Hills, MI, United States
WorkOn-site
TypeFull-time
Posted1 month ago
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About the role

  • Manage global licensing programs for Chrysler, Dodge, Jeep, Ram, and Mopar trademarks

  • Primarily replica and gaming categories

  • Drive royalty revenue through the production and sale of branded consumer products

  • Sales forecasting and budget responsibility

  • Partner with agencies to develop strategies identifying opportunities to expand global footprint

  • Work with brand teams to develop products in support of vehicle product actions

  • Collaborate with brand marketing, product planning, and design to support future brand initiatives

  • Develop and expand brand partnerships through licensing and merchandise activations

  • Pitch proposals into brand leadership for approval, based on best-in-class quality and most favorable commercial terms

  • Build relationships with key licensees to bring licensed products to the retail market

  • Govern internal compliance and approval process for licensing agreements through cross-functional partners including Operations, Finance and Legal

  • Maintain tracking on various steps through the licensing deal memo and agreement execution process for all deals

  • Own the brand protection program managing the defense against counterfeit products globally

  • Review and approve licensee projects from concept through launch including product development, packaging, and marketing assets

  • Ongoing benchmarking and trend analysis to ensure in-market relevance

  • Ad-hoc requests as needed

Basic Qualifications:

  • Bachelor's degree in Marketing, Communications or Business Administration

  • Minimum 5 years of business or brand marketing experience

  • Excellent oral and written communication skills

  • Power point presentation proficiency

  • Ability to work well with a team and agencies

  • Detail oriented with strong organizational skills

  • Familiarity with database management

Preferred Qualifications:

  • Automotive experience

  • Replica, toy, or gaming knowledge

  • Previous licensing experience

About Stellantis

Auburn Hills

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