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Head of Backstage Marketing

Spotify

Head of Backstage Marketing

Spotify

Toronto

·

On-site

·

Full-time

·

3w ago

The Platform team creates the technology that enables Spotify to learn quickly and scale easily, enabling rapid growth in our users and our business around the globe. Spanning many disciplines, we work to make the business work; creating the infrastructure, tooling, frameworks, and capabilities needed to welcome a billion customers.

About the Team:

Backstage was created at Spotify and has grown into a leading SaaS and open source platform for developer portals. Thousands of companies use Backstage to bring structure to complex microservices environments, improve developer experience, and ship high-quality software faster — including in the age of AI — without losing autonomy or control.

Backstage powers centralized software catalogs, standards, and AI enablement capabilities across open source, plugins, and SaaS offerings.

Our customers include global enterprises and Fortune 100 companies transforming their engineering culture. This role leads marketing for Shipping Our Expertise (SOE), Spotify’s B2B SaaS business built on our platform capabilities, while also shaping the broader Spotify R&D brand.

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About Spotify

Spotify

Spotify

Public

Spotify is a Swedish audio streaming and media service provider founded in April 2006 by Daniel Ek and Martin Lorentzon. As of December 2025, it was one of the largest providers of music streaming services, with over 751 million monthly active users comprising 290 million paying subscribers.

5,001-10,000

Employees

Stockholm

Headquarters

$23B

Valuation

Reviews

4.1

10 reviews

Work-life balance

3.8

Compensation

4.2

Culture

4.3

Career

3.9

Management

2.8

78%

Recommend to a friend

Pros

Flexible working hours and remote options

Great team culture and collaborative environment

Innovative projects and creative freedom

Cons

High workload and performance pressure

Fast-paced environment can be overwhelming

Management issues and disorganization

Salary Ranges

17 data points

Mid/L4

Mid/L4 · MARKETING LEAD, GLOBAL CONSUMER MARKETING

1 reports

$158,550

total per year

Base

$137,870

Stock

-

Bonus

-

$158,550

$158,550

Interview experience

3 interviews

Difficulty

3.0

/ 5

Duration

14-28 weeks

Interview process

1

Application Review

2

Recruiter Screen

3

Technical Phone Screen

4

Onsite/Virtual Interviews

5

Team Matching

6

Offer

Common questions

Coding/Algorithm

System Design

Behavioral/STAR

Technical Knowledge

Culture Fit