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Who we are:

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

About the role

So Fi is launching a weekly crypto newsletter for everyday investors interested in crypto ownership, long-term investing, and the future of finance. We are seeking a Deputy Editor to lead this editorial franchise and serve as a primary crypto editorial voice for So Fi — overseeing the newsletter's voice, curation, aesthetic, and execution, while also developing a broader portfolio of crypto education content across formats.

This is an opportunity to build a unique editorial franchise at the first and only nationally chartered bank where consumers can bank, borrow, invest, and buy, sell, and hold crypto.

This role is ideal for a journalist with deep crypto subject matter expertise — someone who can report authoritatively on markets, regulation, and infrastructure — and the editorial instincts to translate that expertise into a must-read weekly. Equally important is a fluency with AI-assisted tools: you'll design and operate workflows that use AI to accelerate research, sourcing, and production, while ensuring every word published is human-reported, human-written, and human-edited. This is not an AI-generated newsletter. It's a human one, built by someone who knows how to use every tool available.

So Fi’s mission is to help people get their money right. The Educational Content team’s role is to show them how through content that’s credible, relatable, and empowering. We believe financial literacy unlocks ambition, and we build resources that help members feel confident about both their money and the products they use to manage it.

This is a full-time contract position.

What you’ll do Lead So Fi's crypto newsletter(~75% of your time)**

• Provide an authoritative, independent editorial voice that keeps readers reading
• Report on the most important stories shaping crypto markets and infrastructure
• Translate crypto concepts and developments into accessible, investor-focused insights
• Ensure all content reflects rigorous editorial judgment and your own original analysis
• Cultivate interviews, market insights, and op-eds from contributing partners
• Maintain a tone that is educational, practical, and aligned with So Fi's mission to help members get their money right

Develop crypto education content across formats(~25% of your time)**

• Extend your crypto editorial expertise into other So Fi content formats, including explainers, guides, multimedia assets, and special editorial projects
• Collaborate with internal teams to identify content gaps and develop resources that help So Fi members understand crypto and make confident investing decisions
• Bring the same editorial standards and subject matter depth to non-newsletter formats that you apply to the weekly

Bring authoritative crypto expertise

• Bring genuine reporting instincts to the beat — not just aggregation, but original analysis and synthesis
• Maintain a robust source network across crypto markets, policy, and institutional finance
• Know what you don't know and build editorial processes for fact-checking

Build AI-enabled editorial workflows

• Design and operate editorial workflows that use AI to accelerate research, idea generation, and production — with every output reviewed, rewritten, and owned by you. All content is 100% human-written and edited; AI is a production tool, not a co-author.
• Leverage data and your own creativity to drive experiments with new formats and features to improve newsletter quality and performance

What you’ll need Deep crypto subject matter expertise

• Expertise in crypto markets, blockchain infrastructure, and digital asset investing
• Knowledge of regulation, stablecoins, custody, De Fi, and institutional adoption

Newsletter leadership experience

• Proven experience writing and/or editing successful newsletters
• Ability to package complex topics into concise, engaging editorial formats
• Strong instincts for audience engagement and editorial prioritization

Broad editorial range

• Comfort working across content formats beyond the newsletter (including explainers, Q&As, scripts, guides, etc.)
• Ability to adapt voice and depth to different editorial contexts while maintaining a consistent POV
• Experience collaborating with cross-functional teams on editorial projects

AI-native editorial mindset

• Commitment to maintaining the highest editorial standards
• Experience using AI tools to support research, production, and editorial workflows
• Comfort building (and experimenting) with AI-assisted production and processes
• Understanding that AI accelerates your work but doesn’t replace your voice, judgment, or byline.

Strong editorial judgment

• Exceptional writing and editing skills
• Ability to translate complex financial topics into clear, accessible language
• Strong sense of newsworthiness and narrative framing

Compensation and Benefits

The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.

To view all of our comprehensive and competitive benefits, visit our

[Benefits at SoFi](https: //sofietyinfo.sofi.com/sofi-benefits) page!

So Fi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.

The Company hires the best qualified candidate for the job, without regard to protected characteristics.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

New York applicants: Notice of Employee Rights

So Fi is committed to an inclusive culture. As part of this commitment, So Fi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email accommodations@sofi.com.

Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.

Internal Employees

If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.