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Who we are:
Shape a brighter financial future with us.
Together with our members, we’re changing the way people think about and interact with personal finance.
We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
The Role
We are seeking a Senior Staff Data Scientist, Invest who will help shape our Invest business strategy and product development decisions through high-impact, data-driven insights. The Senior Staff Data Scientist will work closely with cross-functional partners, including Invest business leaders, Product, and Finance partners, to build and grow So Fi Invest into the premier choice for anyone looking to "Get Their Money Right" in the markets.
This is a high-leverage role with a direct impact on the product strategy and revenue growth of So Fi’s investment ecosystem. Success in this role hinges on your technical aptitude, quantitative abilities, and deep business acumen: you know how to plow through data with SQL/Python/Tableau, surface insights using math/statistics/ML techniques, and measure the business impact using efficiency/conversion/profit metrics. You treat stakeholders as a partnership – you are there at each step of the way and you know that we only succeed if we succeed together.
What You’ll Do
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Work with amazing product and business managers to identify strategic opportunities, measure KPIs to craft compelling stories, make data-driven recommendations, and drive informed actions.
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Analyze portfolio performance at the asset level and by account vintage to drive insights and optimization.
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Help drive customer engagement strategies including account funding, recurring deposits, trading activity, and retention.
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Help manage and analyze existing investor portfolios covering AUM growth, diversification, and long-term holding behaviors.
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Craft, analyze, and present customer behavior metrics, such as funnel conversion, user churn, features engagement, product LTV, and cross-sell metrics. Work with product and marketing partners to design tests to improve these metrics.
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Drive the data instrumentation strategy for the Invest platform, ensuring accurate tracking of user interactions to build robust product analytics and a deep understanding of the customer journey.
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Own end-to-end product analytics workflow including formulating success metrics, socializing them across the organization, and creating pipelines & analyses.
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Run significance tests and continuously discover trends in customer behavior to inform decision making with a high level of confidence.
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Present analyses to Invest and Finance business leaders.
What You’ll Need
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M.B.A, B.S. or M.S. in Statistics, Economics, Engineering, Computer Science, Mathematics or a related quantitative field is required for this position.
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8+ years of experience working in an analytics, business strategy, or related role in the investment or brokerage industry.
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Strong programming skills in SQL, Python and proficiency in Tableau.
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Experience in the Wealth Management or Fintech industry, and deep understanding of brokerage and market data.
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Strong understanding of Invest P&L (profit and loss) drivers.
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Experience with product analytics, experimentation and hypothesis testing.
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Proven track record of end-to-end experience in building analytical frameworks to inform business strategy.
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Ability to work in a dynamic, cross-functional environment, with a strong attention to detail.
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Effective communication and presentation skills and ability to explain complex analyses in simple terms to business leaders.
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Exceptional problem-solving skills.
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Strong relationship building and collaborative skills.
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2+ years of management experience
Compensation and Benefits
The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.
To view all of our comprehensive and competitive benefits, visit our Benefits at So Fi page!
So Fi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.
The Company hires the best qualified candidate for the job, without regard to protected characteristics.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
New York applicants: Notice of Employee Rights
So Fi is committed to an inclusive culture. As part of this commitment, So Fi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email accommodations@sofi.com.
Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Internal Employees
If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.
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About SoFi

SoFi
PublicSoFi Technologies, Inc. is an American financial technology company. Founded in 2011 by Stanford University students, it operates as a nationally chartered online bank and is a technology provider to other financial institutions. SoFi is the largest U.S.
1,001-5,000
Employees
San Francisco
Headquarters
Reviews
3.3
25 reviews
Work Life Balance
3.2
Compensation
4.1
Culture
3.4
Career
3.6
Management
3.3
65%
Recommend to a Friend
Pros
Great benefits and compensation
Understanding and caring management
Remote work flexibility
Cons
Long hours and high workload stress
Poor communication between departments
Bureaucratic processes and red tape
Salary Ranges
6 data points
Junior/L3
Principal/L7
Senior/L5
Staff/L6
Junior/L3 · Baseline Data Scientist
0 reports
$206,850
total / year
Base
-
Stock
-
Bonus
-
$175,823
$237,878
Interview Experience
6 interviews
Difficulty
2.7
/ 5
Duration
14-28 weeks
Offer Rate
33%
Experience
Positive 33%
Neutral 50%
Negative 17%
Interview Process
1
Application Review
2
Online Assessment
3
Recruiter Screen
4
Technical Interview
5
Behavioral Interview
6
Onsite/Virtual Interviews
7
Offer
Common Questions
Coding/Algorithm
Technical Knowledge
Behavioral/STAR
System Design
Culture Fit
News & Buzz
Sofi Technologies Earnings Call Signals Profitable Scale - TipRanks
Source: TipRanks
News
·
6w ago
Knights of Columbus Asset Advisors LLC Buys New Position in SoFi Technologies, Inc. $SOFI - MarketBeat
Source: MarketBeat
News
·
6w ago
Why This GC Came Out Of Retirement To Rejoin SoFi - Law360
Source: Law360
News
·
6w ago
Sofi Reverses Lower Despite Accelerating Growth - Investor's Business Daily
Source: Investor's Business Daily
News
·
6w ago