Shopee
Shopee

Community Engagement Specialist (Esports) - Marketing, Shopee

RoleMarketing
LevelMid Level
LocationHo Chi Minh City, Vietnam
WorkOn-site
TypeExperienced (Individual Contributor)
PostedToday
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About the role

Responsibilities

  • Plan, execute, and review large-scale online Esports streaming events and community programmes.
  • Design event mechanics, timelines, user journeys, operating procedures, and tracking requirements.
  • Coordinate with internal teams, agencies, creators, vendors, and other stakeholders to deliver campaigns accurately and on time.
  • Manage live event operations, including participation tracking, winner validation, reward fulfilment, and issue resolution.
  • Analyse campaign data, identify trends and issues, and translate findings into practical recommendations.
  • Prepare performance reports and post-event reviews covering results, learnings, and improvement opportunities.
  • Stay updated on Esports, gaming, community, creator, and digital engagement trends.

Requirements

  • 2+ year experience in campaign execution and project management
  • Experience in project management, community management, campaign management, marketing operations, or a related field.
  • Strong data analysis skills, with experience cleaning, reconciling, analysing, and presenting data using Microsoft Excel or Google Sheets.
  • Customer-centric mindset and willingness to learn in a fast moving environment
  • Experience or Passionate about Esports, gaming communities, digital campaigns, and creating engaging online experiences.
  • Resourceful, organised, and comfortable solving problems in a fast-paced, dynamic environment.
  • Strong problem-solving skills.

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About Shopee

Ho Chi Minh City

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