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Sales
Chief Revenue Officer, APAC - SAP Business Transformation Management
We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.
What you'll do
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APAC Business Transformation Management Chief Revenue Officer (CRO) (f/m/d)has end-to-end ownership of the SAP Business Transformation management (BTM) porfolio, including net bookings, renewals and churn responsibility for SAP LeanIX, Signavio, as well as Integrated Toolchain extensions with Tricentis and Syniti.
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To support this mandate and ensure a full interlock with the regional priorities, this role reports with a solid reporting line into the Global SAP BTM CRO and dotted reporting line to the Regional Business Suite Leader.
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As an active member of the Global BTM GTM and the APAC senior leadership teams, the role is expected to contribute to the overall strategic direction of SAP BTM solution area and Go-To-Market strategy execution in the APAC region.
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This leader will drive broad evangelism of the Business Transformation Management (BTM) solution area as well as AI Powered Integrated Toolchain to the APAC marketplace, focusing both on RISE with SAP sales motions, but also on the growth opportunities outside the scope of new ERP transformations, including existing SAP ERP customers, up-sell and cross-sell BTM opportunities and net new BTM customers or SAP prospects.
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The role will drive all aspects of the BTM strategies, including revenue planning, talent strategy, incentives, training and enablement.
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Regional BTM Sales and Business Development teams belong to the direct BTM APAC CRO organization. Other regionally-aligned functional BTM teams, including Field Marketing, Solution Advisory, CSM, and Partner Management report with a dotted reporting line to the APAC CRO and his MU leaders.
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The APAC CRO will have an ultimate responsibility for a flexible, yet disciplined and professional customer facing organization focused on revenue growth, profitability, and a solution and value selling approach, with close relationship with the Global BTM GTM functions as well as the SAP LeanIX and SAP Signavio product engineering organizations.
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Ensure disciplined sales methodology application across management groups, resulting in consistent and accurately forecasted financial results.
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Facilitate individual growth and development of sales management, setting objectives, performance standards and priorities, coaching and acting as role model on sales approaches and account leadership.
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Inspire and influence internal stakeholders, experts, and other resources not under direct management, helping to remove obstacles and aiming goals achievement.
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Build a network of C-level relationships across industry, community, and business groups, and with key partners and customers to stay current on issues impacting business and sales, providing meaningful strategic advice to retain and grow their business through integrated solutions.
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Support SAP at industry, sales, and media events to include featured analyst and speaker roles.
What you bring
The leader (f/m/d) will have broadly based progressive experience in a large, high growth enterprise software or technology company. The successful candidate (f/m/d) will have a proven track record of leading sales within high growth, business process-oriented context and/or SaaS based companies where he/she consistently overachieved sales targets. 10+ years of direct sales experience including at least 5 years leadership as people manager (as MMT or MMM) of an ideally APAC software sales organization in a fast growing environment. Previous responsibility for delivering revenue in a hyper growth environment in software sales a plus. Strong network within the region a plus.
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Experience directing, managing and growing an organization in a scalable fashion for a multi-faceted, sales organization while consistently increasing revenues.
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Understanding of global go-to-market strategies including direct and indrect selling models and multi-channel leveraged selling motions and business development best practices.
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Strong technical acumen and experience leading sales organizations and managing existing industry relationships while targeting enterprises selling multiple products across different platforms and consistently meeting or over-achieving revenue targets.
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Passion or experience in the area of business transformation management, process management and enterprise architecture
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Solutions and value sales mentality in an environment with multiple products and services. Knowledge and proven practice with territory and account management in a rapidly growing sales organization.
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Ability to understand and implement the highest-leverage activities toward winning big deals.
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A history of building and leading best-in-class sales teams by creating loyalty, trust, and commitment to organizational goals.
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Both a strategic and tactical executive with a clear ability to act as a change agent and professionally, and resourcefully, make an impact on the organization.
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Outstanding knowledge and successful use of proven sales processes and solution selling strategies and methodologies.
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Proven ability to work with strategic partners to successfully drive revenue achievement through channels and two tier distribution environments.
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Strong planning, financial and analytical skills; proven ability to apply these skills with deft business acumen to complex situations with competing priorities.
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Proven ability to partner with senior business leaders to understand needs and deliver solutions that exceed expectations ensuring the value proposition of SAP Signavio to internal and external stakeholders
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Outstanding organizational leadership skills - strong written and oral communication skills, customer and vendor relationships, employees at all levels, treats people with respect.
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Practices a disciplined process for developing talent on an ongoing basis.
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Fluent English mandatory.
Location
Flexible within APAC:
Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.
SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.
Successful candidates might be required to undergo a background verification with an external vendor.
We are ethical and compliant
Our leadership credo: Do what’s right. Make SAP better for generations to come. We believe that great leadership extends far beyond the mere pursuit of business goals. We value and foster leadership that is driven with purpose and integrity. Our leaders are role models who uphold SAP’s values and shape SAP’s culture of integrity, by demonstrating and championing ethical and compliant behavior towards all stakeholders.
AI Usage in the Recruitment Process
For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.
Please note that any violation of these guidelines may result in disqualification from the hiring process.
- Requisition ID: 445868 | Work Area: Sales | Expected Travel: 0 - 50% | Career Status: Management | Employment Type: Regular Full Time | Additional Locations: Virtual
- Asia-Pacific
Requisition ID:
445868
Posted Date:
Jan 28, 2026
Work Area:
Sales
Career Status:
Management
Employment Type:
Regular Full Time:
Expected Travel:
0 - 50%
Location:
Singapore, SG, 117440
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Pros
Good work-life balance and flexible arrangements
Excellent benefits and compensation packages
Positive work environment and culture
Cons
Limited career progression and growth opportunities
Job restructuring and layoff concerns
Fast-paced environment requiring strong networking
Salary Ranges
3 data points
L3
L4
L5
L3 ·
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total / year
Base
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Stock
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Bonus
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Interview Experience
5 interviews
Difficulty
4.0
/ 5
Duration
14-28 weeks
Experience
Positive 0%
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Negative 60%
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Application Review
2
HR/Recruiter Screen
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Phone/Technical Screen
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Hiring Manager Interview
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Onsite/Panel Interview
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Technical Assessment
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Behavioral/STAR
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SAP-Specific Technical Skills
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