We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

What you'll do
As a Sales Development Associate, you will be the first connection between SAP and organizations exploring how to transform the way they work. Your role is to identify prospects, start meaningful conversations, and qualify opportunities that help businesses on their journey of change.
You will introduce organizations to SAP Signavio and SAP LeanIX—two solutions that empower companies to rethink, adapt, and continuously improve how they run. With SAP Signavio, organizations can analyze and optimize their processes to respond faster to change. With SAP LeanIX, they gain transparency into their IT landscape, ensuring the right technologies support their strategy. Together, these solutions give companies the clarity and confidence to make better decisions.
This role makes a difference because the conversations you begin help companies become more agile, sustainable, and innovative. By guiding prospects toward solutions that improve how they operate, you will indirectly impact industries and communities—whether through better services, smarter use of technology, or more efficient operations.
You will work closely with sales and marketing teams to design outreach strategies, build pipeline, and ensure that prospects clearly understand the value of business transformation. Success in this role will require curiosity, strong communication skills, and a drive to learn.
This is not only an entry point into sales—it is a chance to contribute to SAP’s mission to help the world run better and improve people’s lives. By opening the door to transformation, you will help businesses unlock their true potential.

What you bring

Graduate (f/m/d) of a university with up to 3 years after graduation
Preferred fields of study: Computer Science, Business, Sales, or Marketing
Proven experience in sales development, business development, or other customer-facing roles
Computer skills: Outreach, Sales Navigator, SAP CRM, Zoom Info, Lusha
Language skills: Fluent in English & Dutch (additional European languages are a plus)
Self-motivation, resilience, and ability to work in a fast-paced environment

Meet your team
We open the door to transformation. Our team connects organizations with SAP Signavio and SAP LeanIX to help them gain clarity, improve processes, and build resilient IT landscapes. By sparking the first conversations, we create opportunities for businesses to adapt, innovate, and thrive in a changing world.
Together, we fuel growth for SAP and empower companies to make smarter decisions that lead to better outcomes for their people, their industries, and society.

This is an SAP global, strategic, paid, limited placement that provides candidates with opportunities to find purpose in their careers.

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 434400 | Work Area: Administration | Expected Travel: 0 - 10% | Career Status: Graduate | Employment Type: Limited Full Time | Additional Locations: