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About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Candidates interested in the Hawaii location must be based in Oahu.

Must be a U.S. citizen (U.S. born or naturalized) living on U.S. soil who does not hold dual citizenship with the ability to meet customer and government screening standards applicable to this role. ​PLEASE NOTE: Qualification for this job is contingent upon acceptable results from a background investigation as well as your having and maintaining the specific level of U.S. government background investigation and clearance required for this role.

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

About the Role:

At Salesforce, we believe technology should serve the greater good, powering mission outcomes, stewarding taxpayer resources, and enabling innovation at speed and scale.

We are seeking a Principal Researcher to support Missionforce, Salesforce products that enable mission-critical work across the U.S. Department of Defense, the Intelligence Community, Aerospace, and Allied Nations. This role will help shape the next generation of mission-critical capabilities that democratize data, insights, and decision-making across the enterprise, empowering users to move from questions to action through AI-powered, agentic experiences.

The ideal candidate will lead both strategic and tactical research to inform product, design, and engineering decisions. They will bring deep expertise across applications, AI, analytics, data platforms, and complex mission workflows, along with a strong point of view on how AI can meaningfully augment human decision-making at scale. This role partners closely with highly technical, cross-functional teams to ground strategy in real customer needs, manage and synthesize multiple research initiatives, and keep customer value at the center of every decision.

Mission Impact:

• Advanced understanding of research methods (qualitative and quantitative) and best practices, and familiarity with a broad range of user research tools

• Advanced understanding in survey methodologies and tools (i.e. Max Diff, Conjoints, segmentation, advanced analytics, SPSS, R)

• Proven track record influencing product direction and strategy with actionable insights

• Ability to plan, design, execute and communicate both strategic and tactical research engagements

• Ability to structure and lead internal and external workshops and analyze the outcomes to provide insight for stakeholders

• Experience working in cross-functional teams (e.g. customer success, solution architects, design, product management, engineering, marketing)

• Excellent project management, communication, storytelling, and presentation skills

Required Qualifications: NOTE: Please include a portfolio of 1-2 research projects with details of your direct contributions with your application.

• 8-10 years of experience conducting research in product research, user research, market research, or other technology contexts

• Candidates should have familiarity with enterprise software, particularly as-a-service platforms, and a strong understanding of evolving Defense, Intelligence Community, and Aerospace personas

• Candidates should also have hands-on experience with, or a solid working knowledge of, Generative AI and related technologies.

• University degree in a research- or business-focused discipline or in a field emphasizing human behavior (e.g., Psychology, Anthropology, HCI, Business, Research Methodology, Experimental Design, Design Research)

• Experience working in or adjacent to secure environments.

• Ability to travel as needed to customer sites.

• Must be a U.S. citizen (U.S. born or naturalized) living on U.S. soil who does not hold dual citizenship with the ability to meet customer and government screening standards applicable to this role.

• Active Top Secret clearance required; TS/SCI preferred Preferred Qualifications:

• Experience supporting U.S. Department of Defense (DoD), Intelligence Community (IC), or Federal Civilian agencies.

• Background in defense/aerospace industries or operational military/logistics experience.

Must be a U.S. citizen (U.S. born or naturalized) living on U.S. soil who does not hold dual citizenship with the ability to meet customer and government screening standards applicable to this role.

This candidate must be a U.S. citizen (U.S. born or naturalized) who does not hold dual citizenship and agrees to complete a U.S. federal government Minimum Background Investigation (MBI) for a Moderate Public Trust position.

Unleash Your Potential:

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

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Posting Statement:

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.

The typical base salary range for this position is $197,300 - $313,700 annually.

The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.