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Field Marketing Lead, South Pacific

Rockwell Automation

Field Marketing Lead, South Pacific

Rockwell Automation

2 Locations

·

On-site

·

Full-time

·

1w ago

Benefits & Perks

Mental Health

Learning Budget

Volunteer Time Off

Employee Assistance Program

Flexible Hours

Mental Health

Learning

Flexible Hours

Required Skills

Marketing

Digital Marketing

Social Media Marketing

PR

Budget Management

Business Analysis

Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.

We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that’s you we would love to have you join us!

Job Description:

Rockwell Automation is hiring!

We are looking for a **Field Marketing Lead, South Pacific(SP)**to be based in our Melbourne or Sydney office. You will play a crucial role in SP's marketing team to accelerate growth. You create quality field marketing programmes and activities with a solid focus on Return on Investment according to SP priorities. You will report to Senior Manager, Brand and Field Marketing, Asia Pacific.

Your Responsibilities:

  • Build the annual marketing plan which supports the strategic growth priorities for the region in partnership with, sales and department management teams. Promote a solid focus on Return on Investment, strengthening Rockwell Automation's brand, and accelerating the customer decision-making/buying process.
  • Lead with a digital-first mindset.
  • Define event and campaign measurements with sales, and ensure these goals are met.
  • Monitor implementation of the marketing plan and ensure adherence to budget. Perform Return on Investment analysis on campaigns and events. Manage the lead to revenue process.
  • Define and work on Public Relations (PR) and social media activities in the region aligned with Asia Pacific and global brand guidelines and corporate messages.
  • Build relationships with regional distributor and channel partners to create demand and amplify messaging.
  • Partner with Asia Pacific, global and local teams to bring campaigns to life and be involved in projects with the Asia Pacific marketing team.
  • Drive consistency of brand messaging through campaigns, channels and media.
  • Build relationships with customers, partners, 3rd party agencies and media to identify opportunities for driving brand awareness and lead generation.
  • Support and mentor SPR Field Marketing team.

The Essentials

You Will Have:

  • Bachelor's Degree in Marketing / Business Management or equivalent.
  • 10 + years of experience in marketing.
  • Experience with PR, digital and social marketing programmes, marketing tools and systems.
  • Understanding of marketing infrastructure requirements, including marketing automation, digital and social marketing, business intelligence and analytics.
  • Solid business and financial experience to develop and support marketing plan. Experienced budget management skills.
  • Prior experience in B2B, technology or software marketing preferred.

The Preferred

You Might Also Have:

  • Business partnering capability to work on plans.
  • Collaboration, detail-oriented,Independent creative
  • Navigate and resolve complex situations involving multiple partners.
  • Balance between providing strategic oversight and hands-on execution.

What We Offer:

Our benefits package includes …

  • Comprehensive mindfulness programmes with a premium membership to Calm
  • Volunteer Paid Time off available after 6 months of employment for eligible employees.
  • Company volunteer and donation matching programme – Your volunteer hours or personal cash donations to an eligible charity can be matched with a charitable donation.
  • Employee Assistance Program
  • Personalised wellbeing programmes through our On Track programme
  • On-demand digital course library for professional development

... and other local benefits!

At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right person for this or other roles.

or

Rockwell Automation’s hybrid policy aligns that employees are expected to work at a Rockwell location at least Mondays, Tuesdays, and Thursdays unless they have a business obligation out of the office.

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About Rockwell Automation

Rockwell Automation

Rockwell Automation specializes in industrial automation and information, makes its customers more productive.

10,001+

Employees

Milwaukee

Headquarters

Reviews

4.0

27 reviews

Work Life Balance

3.8

Compensation

4.2

Culture

4.1

Career

4.1

Management

3.7

86%

Recommend to a Friend

Pros

Cutting-edge technology stack and interesting technical challenges

Competitive compensation packages with equity

Strong engineering culture with focus on code quality

Cons

Fast-paced environment with tight deadlines

Internal politics in some teams

Work-life balance can be challenging during product launches

Salary Ranges

14 data points

Junior/L3

Mid/L4

Junior/L3 · Business Analyst

0 reports

$116,415

total / year

Base

$116,415

Stock

-

Bonus

-

$98,953

$133,877

Interview Experience

3 interviews

Difficulty

2.7

/ 5

Duration

14-28 weeks

Offer Rate

33%

Experience

Positive 33%

Neutral 67%

Negative 0%

Interview Process

1

Application Review

2

Recruiter Screen

3

Technical Phone Screen

4

Hiring Manager Interview

5

Offer

Common Questions

Technical Knowledge

Behavioral/STAR

Past Experience

Coding/Algorithm