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职位PepsiCo

Digital Adoption and Enablement Manager; 数字化推广与赋能经理

PepsiCo

Digital Adoption and Enablement Manager; 数字化推广与赋能经理

PepsiCo

Shanghai, China

·

On-site

·

Full-time

·

2mo ago

  • Overview Accelerate digital transformation of the entire commercial team, maximize value realization including sales growth, cost avoidance and productivity from digital tools and capabilities. Bridge technology implementation and user execution, empower commercial team to build digital mindset and capability, drive high user engagement, adopt digital processes into standard way of working.

Responsibilities Digital Adoption and Enablement Design:

  • Design and execute the multi-year adoption strategy and enablement roadmap for all key digital tools. Define user personas and journey maps to proactively identify friction points. Establish core KPIs to measure adoption success and value realization.

User Education and Training:

  • Develop and deliver comprehensive training curricula, including e-learning, workshops, and knowledge bases, to ensure effective tool utilization. Track user proficiency and aim to significantly shorten the Time-to-Competency across the organization.

Digital Promotion and Engagement:

  • Serve as the internal Transformation Evangelist, promoting the digital vision and tangible business value. Implement incentive programs and communication campaigns to drive high user engagement and maximize tool usage depth.

Transformation Acceleration and Value Realization:

  • Lead change management efforts to minimize resistance and accelerate the adoption of new digital processes. Monitor and report on adoption metrics and usage trends to senior leadership, ensuring the realization of digital ROI. Qualifications 1. Understanding of frontline sales' work, at least 3 years of field sales experience is a must; 2. Framework thinking and project management skills, can coordinate stakeholders from different levels from leadership team to frontline, and accelerate user adoption initiatives; 3. presentation skills, translate digital tool design and benefits to easy-to-understand wordings for frontline sales team, and translate user feedback in reverse; 4. prior digital project experience and understanding of digital tools in FMCG industry is a plus; 5. Bachelor degree is a must.
  • Digital Adoption and Enablement Design
  • Design and execute the multi-year adoption strategy and enablement roadmap for all key digital tools. Define user personas and journey maps to proactively identify friction points. Establish core KPIs to measure adoption success and value realization.

User Education and Training:

  • Develop and deliver comprehensive training curricula, including e-learning, workshops, and knowledge bases, to ensure effective tool utilization. Track user proficiency and aim to significantly shorten the Time-to-Competency across the organization.

Digital Promotion and Engagement:

  • Serve as the internal Transformation Evangelist, promoting the digital vision and tangible business value. Implement incentive programs and communication campaigns to drive high user engagement and maximize tool usage depth.

Transformation Acceleration and Value Realization:

  • Lead change management efforts to minimize resistance and accelerate the adoption of new digital processes. Monitor and report on adoption metrics and usage trends to senior leadership, ensuring the realization of digital ROI.
  1. Understanding of frontline sales' work, at least 3 years of field sales experience is a must; 2. Framework thinking and project management skills, can coordinate stakeholders from different levels from leadership team to frontline, and accelerate user adoption initiatives; 3. presentation skills, translate digital tool design and benefits to easy-to-understand wordings for frontline sales team, and translate user feedback in reverse; 4. prior digital project experience and understanding of digital tools in FMCG industry is a plus; 5. Bachelor degree is a must.

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关于PepsiCo

PepsiCo

PepsiCo

Public

PepsiCo is a multinational food and beverage corporation that manufactures, markets, and distributes grain-based snack foods, beverages, and other products worldwide. The company operates through divisions including Frito-Lay, Quaker Foods, Pepsi-Cola, and Tropicana.

10,001+

员工数

Harrison

总部位置

$220B

企业估值

评价

3.8

10条评价

工作生活平衡

3.2

薪酬

4.1

企业文化

3.9

职业发展

3.0

管理层

3.2

65%

推荐给朋友

优点

Good pay and compensation

Good benefits

Supportive culture and team environment

缺点

Long hours and demanding work

Management and communication issues

Slow career advancement

薪资范围

2,342个数据点

Junior/L3

Senior/L5

Staff/L6

Intern

Junior/L3 · Merchandiser

1,095份报告

$45,726

年薪总额

基本工资

$45,726

股票

-

奖金

-

$38,082

$54,904

面试经验

2次面试

难度

3.0

/ 5

时长

14-28周

面试流程

1

Application Review

2

HR Screen

3

Hiring Manager Interview

4

Background Check

5

Offer

常见问题

Past Experience

Behavioral/STAR

Safety Knowledge

Physical Requirements

Schedule Flexibility