27600
About the role
Job Summary
Join Net App's Demand Marketing team and help drive data-driven campaigns that enable enterprise customers to modernize their data infrastructure for AI and cloud workloads. In this role, you'll blend marketing strategy, analytics, and technology to influence pipeline growth, optimize campaign performance, and support Net App's go-to-market initiatives.
What You'll Do
- Research and develop audience profiles to better understand buyer needs, priorities, and engagement patterns across enterprise IT and data leadership audiences.
- Analyze marketing content and campaign performance to identify opportunities that improve audience engagement and pipeline generation.
- Partner with Product Marketing, Customer Experience, and Sales teams to develop and execute multi-channel demand generation campaigns.
- Create compelling campaign messaging, email programs, and digital content that communicate Net App's data infrastructure and AI value proposition.
- Monitor key marketing metrics, including engagement, conversion, and pipeline performance, and provide insights to optimize future campaigns.
- Leverage marketing technology, data, and analytics tools to support campaign execution and reporting.
- Present recommendations and business insights to stakeholders and leadership teams.
What You'll Gain
- Exposure to enterprise technology, AI, cloud, and data infrastructure markets.
- Experience working in a global, cross-functional marketing organization.
- Opportunities to build expertise in demand generation, campaign analytics, digital marketing, and marketing operations.
- Visibility with senior leaders and opportunities to contribute to strategic business initiatives.
- A strong foundation for a career in marketing, business strategy, customer engagement, or go-to-market operations.
Qualifications
- Bachelor's or Master's degree in Marketing, Business, Communications, Data Analytics, or a related field.
- Interest in B2B marketing, technology, AI, cloud computing, or enterprise software.
- Strong analytical and problem-solving skills with the ability to interpret data and identify actionable insights.
- Excellent written and verbal communication skills.
- Ability to manage multiple priorities in a fast-paced, collaborative environment.
- Experience with marketing analytics, CRM, or digital marketing platforms.
- Proficiency with Excel, Google Sheets, or data visualization tools.
- Familiarity with AI, cloud technologies, or enterprise software markets.
- Previous experience through internships, campus organizations, projects, or related professional roles.
Compensation:
The target salary range for this position is 88,400 - 132,000 USD. The salary offered will be determined by the candidate's location, qualifications, experience, and education and may be outside of this range. Final compensation packages are competitive and in line with industry standards, reflecting a variety of factors, and include a comprehensive benefits package. This may cover Health Insurance, Life Insurance, Retirement or Pension Plans, Paid Time Off, various Leave options, Performance-Based Incentives, employee stock purchase plan, and/or restricted stocks (RSU’s), with all offerings subject to regional variations and governed by local laws, regulations, and company policies. Benefits may vary by country and region, and further details will be provided as part of the recruitment process.
At Net App, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees. This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.
Equal Opportunity Employer:
Net App is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status, and any other protected classification.
Why You'll Thrive at Net App
At Net App, you won't wait for the perfect moment—you'll make it. The early planning, the extra thought, the bold idea that turns good into great: That's how our people operate and how we continue to push the boundaries of data infrastructure.
Net App is the trusted partner for organizations transforming data into opportunity. As the only enterprise-grade storage service natively embedded in Google Cloud, AWS, and Microsoft Azure, we empower customers to run everything from traditional workloads to enterprise AI with unmatched performance, resilience, and security.
Our culture
We celebrate mold breakers, bold thinkers, and problem solvers. We reward initiative, impact, and ownership. We provide flexibility so you can balance professional ambition with your personal life. Here, differences are not just welcomed—they drive everything we do.
If you're ready to innovate, rise to the challenge, and own every moment - make your next move your best one. Apply now.
Submitting an Application
To ensure a streamlined and fair hiring process for all candidates, our team only reviews applications submitted through our company website. This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.
AI Disclosure
For select roles, some stages of our hiring process may use artificial intelligence tools to help evaluate applications and candidate selection. These tools support—rather than replace—human decision-making.
Benefits and perks
•Learning Budget
•Healthcare
•Paid Time Off
•Retirement Plan
•Equity
•Performance Bonus
Required skills
CAD
Civil engineering
Technical documentation
About NetApp
Morrisville
Headquarters