Overview:

Are you looking to make an impact in a fast-growing area that is poised to transform legacy systems with AI-first automation?

Then join our ABS (AI Business Solutions) Go To Market (GTM) Team as a Solution Play Lead for the "Low Code and Agent” initiative. In this role, you own the end‑to‑end go‑to‑market strategy for one of Microsoft’s most strategic AI growth motions: empowering enterprises to build agentic, AI‑powered business applications using low‑code platforms.

You will define the narrative, orchestrate execution across Product, Sales, Partners, and Engineering, and ensure this solution play consistently drives pipeline, adoption, and customer value realization. This high‑visibility role requires strategic judgment, hands‑on GTM execution, and credibility with senior stakeholders.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Responsibilities:

Solution Play Strategy & Ownership

• Own the end‑to‑end Solution Play strategy for Innovate with Low Code AI & Agents, including value proposition, target segments, hero scenarios, and success metrics, aligned with the official Solution Play framework.
• Translate platform capabilities (Power Apps, Copilot Studio, Power Automate, Power Pages) into clear, outcome‑driven customer narratives centered on agent‑powered business processes.
• Continuously refine the play based on market signals, competitive dynamics, and seller feedback.

Go‑to‑Market Leadership

• Lead cross‑functional execution across Product Marketing, Engineering, Sales, Partner, and Customer Success to deliver a coherent GTM motion.
• Drive creation and readiness of pitch decks, playcards, customer reality maps, and seller enablement assets.
• Ensure alignment across Customer segments, including prioritization and sequencing of acquisition & expansion motions.

Field, Partner & Ecosystem Engagement

• Act as the primary point of accountability for seller and partner readiness for this Solution Play.
• Work closely with the partner ecosystem to define partner roles, co‑sell motions, and solution differentiation — especially for agent‑based scenarios.
• Engage directly with customers to validate scenarios, gather insights, and shape roadmap feedback loops.

Performance & Insights

• Define and track Solution Play success metrics across pipeline, revenue and adoption, using the standardized ABS measurement framework.
• Deliver executive‑level readouts that clearly articulate what’s working, what’s not, and where to double down.
• Use insights to continuously optimize targeting, messaging, and investments.

Other

• Embody our Culture and Values

Qualifications:

Required/minimum qualifications

• Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in go-to-market
• OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in go-to-market
• OR equivalent experience.

Additional or preferred qualifications

• Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in go-to-market
• OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in go-to-market
• OR equivalent experience.
• 4+ years of experience in marketing in a high tech or innovative company within the product marketing or product management discipline.
• Experience with cloud-based Enterprise software, or digital transformation technology or Agentic AI
• Experience creating and executing go-to-market initiatives at scale, demonstrating the ability to uplevel plans and strategies
• Experience working with partners, including an understanding of partner business models, capabilities and co-selling.

Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.