Marketing Science Partner, Korea

The Marketing Science team at Meta is actively seeking a full-time, experienced Marketing Science Partner. A Marketing Science Partner at Meta works with internal and external clients in an industry vertical such as Automotive, E-commerce, Entertainment, CPG, Fin-Serv, Tech etc. on an ongoing basis to adopt better measurement as a way to improve business outcomes. To accomplish this, the person in this role will work both reactively and proactively with clients, using Meta's industry leading data science tools and data sets. Driving good measurement with advertisers will require designing tests (conversion lift, brand lift, attribution etc.) and doing research to help clients understand and improve the effectiveness of their advertising across digital platforms and across media. This work will require direct engagement with clients, with media agencies as well as using our third party scaling solutions to help with the set up and running of studies. Conclusions from this work will showcase what good measurement is and how clients can act upon it to drive business impact. The Marketing Science Partner will also focus on customizing existing capabilities or in some cases piloting new, scalable capabilities in partnership with Product, R&D, and Partnerships. Meta is seeking qualified candidates to join the Marketing Science team with experience applying analytical and critical thinking skills to measurement or research problems as well as familiarity with large data sets, Marketing research and data manipulation tools. To successfully influence how advertisers conduct and use measurement, the candidate should be able to work cross-functionally with teams such as Creative Shop, Business Engineering, Ads Research, Product Marketing and partner closely with the Sales team. This is a full-time role based in Seoul (Korea).
Marketing Science Partner, Korea Responsibilities
Engage with clients and agencies to share research-based best practices and measure true business value by building and operationalizing "learning agendas". The best practices and learning agendas will highlight how a client can improve business outcomes
Partner closely with sales to manage a scaled set of accounts and prioritize which clients will get servicing from the team
Support client engagement with third party vendors responsible for setting up and conducting measurement studies
Drive client, vertical, and industry adoption of preferred measurement methodologies, best practices, products, and approaches in support of the "learning agenda"
Design tests to showcase the power of good measurement using client data and Facebook or third-party technology tools
Conduct in-depth standard and custom ad effectiveness studies for Facebook advertisers to understand the relative impact of different marketing strategies across digital platforms and across media
Communicate complex research results to a general audience
Offer selective consultation with clients & agencies on business hypothesis to test, measurement design & feasibility or insights interpretation
Operate internal & external education & training workshops to raise awareness & advocacy of Measurement solutions & analytical best practices (auction, use of lift tools…)
Use AI-powered tools to improve team productivity and deliver measurable impact

Minimum Qualifications:

Bachelor's (or higher) degree in Business, Statistics, Data Science, Economics, Mathematics, Computer Science, Engineering, Sociology or similar
8+ years of experience independently scoping and executing marketing science or measurement research projects with clients and/or cross-functional stakeholders
Experience analyzing and manipulating data sets to understand patterns and provide insights
Ability to communicate technical content to the general audience
Client-facing experience (internal or external), including ability to drive meetings or change through adoption of new products or research methods
Experience with digital advertising measurement methods and technologies
Experience working with structured and unstructured data-sets, statistical software such as R as well as data extraction tools such as Hive, python and/or SQL
High-level fluency in English and Korean languages, both verbal and written, to comfortably directly interact and collaborate in a dynamic work environment with multinational speaking teams and external clients

Preferred Qualifications:

Experience with digital advertising for brand and DR outcomes
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
Advanced degree in a quantitative field
Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Experience with or knowledge of the advertising industry, ideally digital advertising

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and Whats App further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta Korea is committed to its responsibilities under the laws of Korea. We welcome and encourage applications from persons with disabilities eligible for preferential employment consideration under the Act on the Employment Promotion and Vocational Rehabilitation of Persons with Disabilities, and from persons eligible for preferential employment consideration under the Act on the Honorable Treatment of and Support for Persons of Distinguished Service to the State.

Equal Employment Opportunity:

Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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