Lead, GBG Sales Intelligence - NA

Sales Intelligence is a dedicated, centralized team in the large advertising sales org that will drive sales enablement, operational excellence, and strategic alignment with sales and marketing insights teams and sales organization priorities.
As the Regional Sales Intelligence Individual Contributor, You will support the North America VP and their direct reports by translating raw data and complex tools into actionable guidance that enables the frontline sales team to operate with greater efficiency.
This role requires experience developing data-driven sales strategies, managing operational processes, and delivering actionable business insights. This is a key opportunity to play an integral role in executing sales strategy and business processes, driving operational rigor and efficiency, and producing insights to inform decisions.
Team operating principles:

• AI Native: You operate with AI at the core of your strategy and execution.
• Change Leadership: You actively help lead others through change.
• Agility: You are capable of pivoting as business needs evolve.
• Communication Style: You communicate directly and constructively with colleagues and stakeholders.
• Cross Functional Collaboration: You act as the connector between Sales, Product, Marketing, and Operations.
• Lead, GBG Sales Intelligence
• NA Responsibilities

In-Channel Activation & Workflow Updates:

Adapt sales motions to optimize adoption and manage feature gaps, including developing playbooks for sales ICs to maximize ad revenue
Drive "In-Channel Execution" work streams, including Plan & Track, Pitch, and Sales AI/Automation
Ensure operational readiness, manage communications, and localize go-to-market (GTM) strategies
Drive the development and implementation of innovative programs including Business AI and Business Messaging to maximize performance

Compliance & Process Monitoring:

Monitor compliance with global processes such as goaling and segmentation
Execute transfers and ensure requests align with criteria
Collaborate with the sales strategy and planning team to adjust tiering and service models at a regional level
Analysis, Insights & Feedback
Build hypotheses and analyze system performance to generate new insights that directly drive AR and ROI
Manage the feedback loop by collecting feedback on metrics, sharing in-channel perspectives, and troubleshooting tools
Develop and maintain an understanding of the in-market customer base, including their needs, pain points, and media buying patterns

Incentives & Program Execution:

Inform the Regional Vice President and their directs of new incentive programs on paid messaging and non-marketing initiatives
Deploy operational expenditure funds at the beginning of the year based on strategic direction

Minimum Qualifications:

BA required
Experience: 8+ years of experience in consulting, operations, sales, or product at large-scale organizations
Communication: Ability to distill complex ideas into simple, actionable insights
Data & Strategy: Experience evaluating data to inform strategy and performing analyses to drive business outcomes
Experience must include 5 years in the following:SQL and Microsoft Excel for structured data querying, analysis, and reporting; data visualization using Tableau, Power BI, or Looker Studio; large dataset handling and structured data analysis; sales operations methodologies, including sales funnel structure, pipeline management, and account selection strategies; and AI solutions
Fluent English required, as the role involves communicating sales insights and strategies to English-speaking stakeholders across North America

Preferred Qualifications:

Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)

About Meta

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and Whats App further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
For those who live in or expect to work from California if hired for this position, please click here for additional information.
United States of America: $126,000/year to $182,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

Equal Employment Opportunity:

Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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