
Marketing Specialist
About the role
You'll support the team across three key areas that drive acquisition growth and customer experience: 1. Direct Mail Execution: You'll coordinate and support key acquisition direct mail campaigns, including: Managing timelines, routing, approvals, and launch readiness across multiple campaigns. Coordinating with Creative, Agency Partners, Analytics and internal stakeholders to ensure smooth delivery. Ensuring creative, offer details, and required disclosures are correct prior to production. Maintaining documentation to support operational excellence and auditability. Supporting updates and ongoing improvements based on performance insights, operational changes, and evolving product needs. Supporting continuous improvement of templates, messaging standards, and workflows that reduce rework and improve speed-to-market. Bachelor's degree in Marketing, Business, Communications (or equivalent experience). 1+ year of relevant experience (corporate, agency, or comparable). Strong project coordination and attention to detail; able to manage multiple priorities in a fast-paced environment. Strong written and verbal communication skills. Comfort learning and using marketing tools/technology. Ability to coordinate with external agencies/vendors and internal cross-functional stakeholders.
Benefits and perks
•Learning Budget
Required skills
Marketing operations
Campaign coordination
Documentation
Project management
Communication
About Liberty Mutual
Boston
Headquarters