
Global cosmetics and beauty company
Director Medical Content Strategy HCP Engagement
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New York
Medical
Full
- Time
06-Feb-2026
Job Title: Director, Medical Content Strategy & HCP Engagement
Division: L’Oréal Dermatological Beauty (LDB)
Location: 10 Hudson Yards – New York, NY
Function: Medical Content, Strategy
Reports To: AVP, Medical Omnichannel Marketing
About L’Oréal Dermatological Beauty (LDB)
For more than a century, L’Oréal has dedicated its scientific excellence to helping people everywhere achieve healthy, beautiful skin. LDB is the global leader in dermo-cosmetics, home to brands like Cera Ve, La Roche-Posay, Vichy, skinbetter science and Skin Ceuticals, trusted by dermatologists worldwide.
We value trust, respect, authenticity, and impact—and work cross-functionally to shape the future of medical beauty. This role is ideal for a leader who blends scientific understanding with innovative digital thinking.
Position Overview:
The Director, Medical Content Strategy & HCP Engagement is a strategic, hands-on leader who shapes how LDB educates and engages dermatology healthcare professionals (HCPs) through scientific content, CRM communications, and a best-in-class HCP website.
Your core mandate is to elevate medical content excellence, while overseeing the CRM and digital ecosystem that delivers that content to HCPs in meaningful, personalized ways. In collaboration with the digital team, you will drive digital and CRM leadership by spearheading a comprehensive HCP communication strategy that encompasses the end-to-end lifecycle—from acquisition to reactivation—through personalized journeys, automated storytelling, and performance-driven insights, while simultaneously shaping an AI-ready content strategy to ensure brand accuracy and discoverability within large language models
Key Responsibilities:
I. MEDICAL CONTENT STRATEGY & DEVELOPMENT (Primary Focus)
- Lead HCP content strategy across digital channels
- Lead content planning for web, CRM, newsletters, congress platforms, and video to drive HCP awareness, engagement, and education.
- Translate complex dermatologic science into engaging,accurate, and actionable content for dermatologists, NPs, PAs, and other HCP audiences.
- Develop original content that blends clinical credibility with brand storytelling—articles, clinical explainers, educational resources, thought leadership, etc.
- Cross-functional and scientific alignment
- Collaborate with Marketing, Medical Relations, and R&I to createaccurate, compliant, and brand-aligned resources.
- Assess global and omnichannel team content for U.S. market relevance and adaptation.
- Identifynew contentopportunities across dermatology trends, congress insights, brand priorities, sales team needs, and product launches.
- Content organization and performance
- Manage content calendars alignedtocampaigns, scientific milestones, and omnichannel activation.
- Partner with analytics to track content performance andoptimizefuturestrategy.
- Industry presence
- Represent LDB.us and our content ecosystem at medical events, trade shows, and major dermatology congresses.
III.
SCIENTIFIC SUPPORT FOR DIVISION & BRANDS:
- Collaborate closely with Medical Relations, R&Iand Marketing to ensure a scientifically robust clinical communication plan.
- Summarize clinical study results into engaging, digital-ready content for the HCP website, CRM, and newsletters
- Present scientific material clearly and confidently to internal teams and external HCP audiences.
IV. WEBSITE STRATEGY & CONTENT EXCELLENCE (lorealdermatologicalbeauty.us)
- Developcontentstrategies that increase traffic, engagement, and consumption of scientific/medical content.
- Partner withdivision CDMO todevelop content plans leveraging HCP 360 datainsights
- Ensure content on LDB.us isaccurate, up-to-date, clinically credible, and aligned with brand priorities.
Cross-functional digital partnership
- Align web execution with broader marketing, creative, and medical initiatives.
- Lead project management for key web initiatives and enhancements.
II.
MEDICAL EVENTS & CONGRESS SUPPORT:
- Partner with brand teams to define congress content strategy and key scientific messages toultimatelycontributeto the overall content communication plan.
- Build competitive analyses of scientific exhibit content.
Qualifications / Experience:
- 7+ years in healthcare content marketing, medical communications, scientific storytelling, or related fields; dermatology or aesthetics experience strongly preferred.
- Experience with CRM strategy, digital marketing,andwebsite/content management within a medical, skincare, or healthcare environment.
- Proven ability to translate scientific data into high-quality, engaging content for HCP audiences.
- Strong experience developing integrated multi-channel content strategies.
Skills & Capabilities:
- Exceptional writing, editing, and scientific communication skills.
- Strong project management and the ability to prioritize across multiple stakeholders.
- Experience analyzing clinical research data and summarizing findings for professional audiences.
- Ability to build strong relationships with physicians, HCPs, and cross-functional partners.
- Excellent oral presentation skills in medical communication settings.
- Digital curiosity with comfort across CRM platforms, analytics tools, and CMS systems (Salesforce Marketing Cloud, GA360, Sitecore, etc.).
What We Offer:
- Salary Range: $138,500.00 – $200,800.00 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (Up to 2 Days per week work from home for eligible roles, subject to manager approval.)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
We Are Committed and Engaged:
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran and need a reasonable accommodation during the application or hiring process, please contact email protected. If you need assistance to accommodate a disability, you may request an accommodation at any time.
All of your information will be kept confidential, to the maximum extent permitted by law, according to EEO guidelines.
Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other’s health & safety in mind.
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L'Oréal 소개

L'Oréal
PublicL'Oréal is a French multinational cosmetics and beauty company that develops, manufactures, and markets skincare, haircare, makeup, and fragrance products. The company operates through multiple divisions including consumer products, luxury brands, professional products, and active cosmetics.
10,001+
직원 수
Clichy
본사 위치
$221B
기업 가치
리뷰
10개 리뷰
3.7
10개 리뷰
워라밸
2.5
보상
3.2
문화
4.1
커리어
3.4
경영진
3.8
65%
지인 추천률
장점
Supportive leadership and management
Innovative environment and products
Good benefits and perks
단점
High workload and demanding hours
Fast-paced and high pressure environment
Long work hours
연봉 정보
0개 데이터
Intern
Intern · Data Analyst
0개 리포트
$72,061
총 연봉
기본급
-
주식
-
보너스
-
$61,252
$82,870
면접 후기
후기 35개
난이도
3.0
/ 5
소요 기간
14-28주
합격률
41%
경험
긍정 64%
보통 22%
부정 14%
면접 과정
1
Phone Screen
2
Technical Interview
3
Hiring Manager
4
Team Fit
자주 나오는 질문
Technical skills
Past experience
Team collaboration
Problem solving
최근 소식
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