About the role
Merchandising & Visual Merchandising Project Manager
Travel Retail West & Emerging Hub:
JOB SUMMARY
In this exciting role, reporting to the Marketing & Retail Director, you will achieve retail excellence and brand relevancy by managing MEAI shops’ merchandising and visual strategy for your scope (brand and/or retailer).
YOUR ROLE & RESPONSIBILITIES Merchandising
- Build Category/ Brand retail strategy in line with DMI, TR Zone and TRE objectives and priorities
- Manage Category/ Brand POSM from budget, retro planning, supplier brief, production, shipping to follow up and reports
Visuals
- Manage Category/ Brand visuals and movies from budget, retro planning, supplier brief, printing, shipping to follow up and reports
Planograms and guidelines
- Create how-to documents to guide field managers and BAs in implementing new retail expression
- Create planograms for all stores configurations
Data management
- Update and optimize databases
- Follow up stock
- Ensure correct shops attribution: assign POSM and visual productions to shops
Retail excellence
- Gather pictures and feedback from the field to enhance retail excellence in our top shops
- Build strong relationships with field teams and suppliers to ensure smooth roll out
YOUR KEY STAKEHOLDERS
Brand activation manager, Field teams, Retail design team, Product Managers
SKILLS YOU WILL GROWIn our dynamic Travel Retail ecosystem
- Agility and entrepreneurial spirit
- Ability to manage complexity
- Strong cross-cultural communication skills and international experience
- Retail expertise
On your job
- Product merchandising : Creating and implementing the brand retail design and sustainable merchandising strategy in order to implement the brand image and identity in stores, reinforcing brand visibility.
- Visual merchandising: Creating and implementing a sustainable visual merchandising strategy during key events and animations.
- Brand local adaptation: Tailor global brand strategies to resonate with local market nuances.
- Retail literacy: Understanding business, brand, categories challenges and use cases to assess risks and opportunities, accordingly, mastering the key concepts of end-to-end retail, customer services and related innovations and trends.
PROFILE WE ARE LOOKING FOR
- Attention to details, organization and rigor are a must have
- Retail knowledge and brand sensitivity
- Previous experience in merchandising and a good knowledge of the merchandising know-how (materials, production techniques) are mandatory
Required skills
Visual merchandising
Planogram creation
Retail strategy
Data management
Supplier coordination
About L'Oréal
