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Job Description
Primal Kitchen’s Events Marketing Manager is a detail-oriented events rockstar that is enthusiastic about bringing the Primal Kitchen brand to life at tradeshows and consumer events. The Primal Kitchen Events Marketing Manager, reporting into the Brand Experiences Manager, will manage industry and retail relationships and vendors to ensure optimal performance wherever our brand meets buyers, distributors, and consumers. Working closely alongside marketing, sales, operations, and external agency partners, this role requires a mix of creativity and organization to help drive connection in all applicable marketing channels.
RESPONSIBILITIES/DUTIES
Strategic Planning & Execution:
- Industry Events
In collaboration with the Brand Experiences Manager, propose event strategy and execution for key national industry events including Expo West. Working alongside the Executive Leadership Team to elevate new product launches and drive awareness.
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Manage industry show registration and marketing support for retail partners and distributors including but not limited to: UNFI, KEHE, Sprouts Con and INFRA. Total of 12+ events per year.
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Consumer Events: In collaboration with the Brand Experiences Manager, develop and execute the consumer events strategic plan to support key initiatives.
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SWAG/Branded Materials: Propose and develop all Primal Kitchen branded products needed for events, influencer boxes and employee recognition. Collaborate with Primal Kitchen warehouse to maintain inventory.
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Internal Event: Along with the Executive Leadership Team, help plan and execute one internal company event per year, for 70+ attendees.
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Budget Management: Effectively manage budgets for all events, marketing support materials and swag.
MINIMUM QUALIFICATIONS:
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Experience in marketing and event management.
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Experience managing 15+ events per year
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Understands company goals and how to implement these goals and objectives through event marketing
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Independent thinker and decision maker
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Ability to integrate trends, while maintaining brand ethos.
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Ability to work cross functionally with marketing and sales to drive business objectives
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Attendance at 3-5 events per year (2-3 days in duration, each)
KNOWLEDGE:
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Proficient with Microsoft Office programs including Excel, PPT, Word
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Strong communication skills to work independently and cross functionally
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Experience with industry events and consumer event management
SKILLS & ABILITIES:
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Excellent planning, organizing, and project management skills
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Excellent verbal, written and presentation skills
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Strong customer, quality and results orientation
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Ability to interact effectively at all levels and across diverse cultures
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Ability to be an effective team member and manage various projects
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Ability to assist in facilitating progressive change
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Ability to analyze data and develop innovative recommendations and solutions
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.
New Hire Base Salary Range:
$89,800.00 - $112,200.00
Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
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Physical
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Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
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Social
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Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
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Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs
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Financial – 401k, Life, Accidental Death & Dismemberment, Disability
Location(s)
Home Based GEO PK:
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact NAZTAOps@kraftheinz.com for assistance.
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About Kraft Heinz

Kraft Heinz
PublicMultinational food company.
10,001+
Employees
Chicago
Headquarters
$42B
Valuation
Reviews
3.3
10 reviews
Work Life Balance
2.8
Compensation
4.0
Culture
3.2
Career
3.5
Management
2.5
65%
Recommend to a Friend
Pros
Good pay and benefits
Strong safety focus
Good coworkers and people
Cons
Management issues and micromanagement
Strict and inflexible policies
Long hours and unclear overtime expectations
Salary Ranges
68 data points
Mid/L4
Senior/L5
Mid/L4 · Brand Manager, Marketing
1 reports
$155,250
total / year
Base
$135,000
Stock
-
Bonus
-
$155,250
$155,250
Interview Experience
3 interviews
Difficulty
2.0
/ 5
Duration
14-28 weeks
Offer Rate
33%
Experience
Positive 0%
Neutral 67%
Negative 33%
Interview Process
1
Application Review
2
Recruiter Screen
3
Assessment/Pymetrics Games
4
Hiring Manager Interview
5
Final Interview
6
Offer
Common Questions
Behavioral/STAR
Past Experience
Technical Knowledge
Culture Fit
News & Buzz
Big Food gets leaner with divestitures and breakups as consumers turn away from packaged snacks - CNBC
Source: CNBC
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5w ago
Is Kraft Heinz a Value Trap? - Morningstar
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5w ago
Kraft Heinz demolishes 100-year-old building, part of its Downtown Jacksonville facility - Jacksonville Daily Record
Source: Jacksonville Daily Record
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5w ago
As Berkshire Exits Its Kraft Heinz Position, Is the Stock a Sell? - Yahoo Finance
Source: Yahoo Finance
News
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5w ago