Do you get excited when you see data patterns that unlock better customer experiences? Are you someone who loves the challenge of optimising digital touchpoints to drive conversion while making IKEA more accessible for the many?

About this work area

The Omni Area is IKEA’s strategic retail function responsible for delivering seamless, integrated shopping experiences across all customer touchpoints whether that is physical stores, e-commerce, pick-up points, and delivery services. This function bridges online and offline operations, ensuring customers can browse, purchase, and collect products through whichever channel suits them best. The Omni Area's core objective is to make IKEA more accessible, convenient, and affordable to customers across Australia and New Zealand, leveraging data-driven insights to optimise channel integration and enhance the end-to-end customer journey.

As the Site Merchandising Specialist, you will be at the heart of our digital customer experience, ensuring the seamless execution of merchandising and range activities across all digital channels, including app, web, and social commerce. You'll be a detail-oriented, performance-driven specialist who:

• Ensures timely implementation of range and merchandising plans, including setting up product launches, campaigns, and seasonal activities based on the commercial calendar
• Regularly updates and optimizes onsite search terms and filters to improve show ability, buy ability, and relevance, ensuring alignment with customer needs and market trends
• Builds and implements A/B tests for digital customer meeting points, documenting setup, tracking results, and providing data-driven insights for continuous improvement
• Pulls reports on KPIs such as conversion rates, search behaviour, and add-to-basket performance, identifying patterns and sharing actionable insights with the team
• Executes updates for product descriptions, images, and localisation with the content team to ensure consistency and relevance across digital touchpoints, meeting local market needs

You are a commercially astute, data-driven professional who thrives in dynamic environments where precision meets creativity. You bring strong commercial acumen with a solid understanding of e-commerce platforms and optimisation techniques for improving conversion, sales, and profitability. With knowledge of omnichannel customer journeys and data-driven decision-making, you excel at adapting strategies quickly in agile environments. You're a natural collaborator who builds strong relationships, co-creates solutions, and inspires peers and stakeholders to achieve business goals together.

To be considered for this role you will have:

• 3+ years of experience working with online commerce, sales, marketing, or equivalent, with demonstrated experience in omnichannel customer experience journeys that connect digital and physical touchpoints
• Strong documented co-creation and collaboration skills, with proven ability to work effectively within teams and with cross-functional teams and stakeholders to deliver shared outcomes
• Proven analytical skills to monitor performance metrics, interpret data patterns, and identify actionable areas for improvement that drive commercial results
• Demonstrated ability to act with strong attention to detail and execute tasks with precision, ensuring accuracy and consistency across all digital merchandising activities
• Proven ability to thrive and perform in complex and dynamic environments, adapting quickly to changing priorities and business needs while maintaining quality standards
• Strong ability to contribute to driving change in a positive way, influencing and inspiring others to reach business goals through collaborative problem-solving

Additional information:

• Permanent, full time, 76hrs/fortnight.
• If you are successful for this role, you will be required to obtain a national police check.

We need people like you!

At IKEA, work is so much more than a job. Come join us!