Director of Sales

Director, Sales – APAC (Compressor & Pumps)Location: Malaysia

Role Overview

The Director, Sales – APAC is accountable for orders, revenue, and commercial execution across the Asia-Pacific region. This leader develops and drives a go-to-market strategy with a strong emphasis on expanding and optimizing channel partnerships to accelerate growth, deepen market penetration, and enhance customer access across diverse markets

The role partners closely with global and cross-functional teams to ensure growth across new equipment and aftermarket, while building a high-performing, partner-enabled regional sales organization

Key Responsibilities

• Lead and expand channel partner network growth, including distributor strategy, partner segmentation, capability building, and performance management

• Deliver APAC performance against orders, revenue, growth, and commercial KPIs

• Develop and execute APAC go-to-market strategy, prioritizing channel-led coverage and market expansion

• Build strong partner operating rhythm, including pipeline reviews, forecast alignment, and joint account planning

• Drive forecasting and pipeline rigor, ensuring visibility and discipline across direct and partner-led opportunities

• Strengthen relationships with EPCs, licensors, and customers, leveraging partners to increase specification and win rates

• Lead and develop regional sales teams, ensuring alignment with partner strategy and regional execution priorities

• Partner with Finance and Commercial Excellence on pricing, margin, and deal governance

• Collaborate with operations and service teams to ensure strong customer experience and delivery execution

• Drive consistency and simplification in sales processes and tools across the region

• Ensure compliance with regulatory, trade, and ethics requirements

Basic Qualifications

• Bachelor’s degree in Business, Engineering, or related field

• 10+ years of sales or commercial experience in industrial or capital equipment sectors

• Demonstrated experience leading channel-driven growth strategies across multiple countries

Preferred Qualifications

• Proven success building and scaling channel partner ecosystems in APAC

• Strong commercial rigor (forecasting, pipeline management, pricing, deal governance)

• Experience in engineered products or rotating equipment industries

• Experience in EPC or project-based sales environments

• English required; additional APAC language capability a plus

• MBA or advanced degree preferred

• Experience operating in matrixed global organizations

Travel

• Significant regional and occasional global travel required