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Digital Content Reporter/Traffic Anchor

Hearst

Digital Content Reporter/Traffic Anchor

Hearst

Palm Beach Gardens, FL, United States, US

·

On-site

·

Full-time

·

4mo ago

Digital Content Reporter/Traffic Anchor

Are you passionate about local news, have a confident on-camera presence, understand SEO strategy and how to reach an audience on social media? If so, you could be a great fit for our Digital Content Reporter/Traffic Anchor. This position combines the energy of live digital reporting, early evening on-air traffic anchoring, and creative multimedia storytelling. The ideal candidate will use strong digital instincts and real-time reporting skills to deliver accurate, timely traffic and news content first across all platforms, while also contributing to our early evening newscasts as a trusted traffic anchor.

The successful candidate thrives in a fast-paced newsroom, collaborates seamlessly with anchors, reporters, producers, and digital editors, and understands how to connect with audiences in meaningful ways—on TV, web, mobile, streaming, and social media.

Roles & Responsibilities: 

  • Strong storytelling, writing, and script-editing skills
  • Serve as traffic anchor for early evening newscasts, delivering, clear, accurate, and engaging traffic reports on air
  • Capture, edit, and publish timely, engaging content for all digital platforms (website, app, social).
  • Work alongside newsroom staff to adapt on-air stories for digital audiences and create original digital-only coverage.
  • Experiment with creative storytelling formats—short-form video, live streaming, interactive content—to reach new viewers.
  • Maintain brand consistency while embracing platform-specific tone and style.
  • Collaborate closely with reporters, anchors, and the digital team to identify and develop stories tailored for digital audiences.
  • Produce platform-optimized videos, graphics, and written content that go beyond what’s aired on TV.
  • Support audience growth and retention by creating shareable, compelling content designed for social media and our website.

Qualifications:

  • Proven experience in digital content production, journalism, or broadcasting
  • Comfortable appearing on camera in live or recorded formats
  • Strong storytelling, writing, and script-editing skills
  • Proficient with video editing software (e.g., Adobe Premiere, Final Cut Pro), graphic tools (e.g., Canva, Photoshop), and content management systems
  • Deep understanding of current digital trends, social media algorithms, and audience engagement techniques
  • Excellent communication and teamwork skills
  • Ability to thrive under deadline pressure and juggle multiple priorities
  • Related military experience will be considered

Preferred:

  • Experience in a newsroom or media environment
  • Knowledge of SEO, AP Style, and digital publishing best practices
  • Familiarity with livestreaming tools and platforms (e.g., Streamyard, OBS)

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs

 

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About Hearst

Hearst

Hearst

Public

Hearst Corporation, Hearst Holdings Inc. and Hearst Communications Inc. is an American multinational mass media and business information conglomerate owned by the Hearst family and based in Hearst Tower in Midtown Manhattan in New York City.

10,001+

Employees

New York

Headquarters

Reviews

3.7

16 reviews

Work Life Balance

3.5

Compensation

3.9

Culture

3.8

Career

3.8

Management

3.4

73%

Recommend to a Friend

Pros

Good work-life balance and flexible environment

Interesting projects and challenges

Competitive compensation and benefits

Cons

Some organizational bureaucracy

Room for improvement in processes

Work-life balance varies by team

Salary Ranges

31 data points

Junior/L3

Mid/L4

Junior/L3 · Marketing

0 reports

$74,460

total / year

Base

$74,460

Stock

-

Bonus

-

$63,291

$85,629

Interview Experience

45 interviews

Difficulty

3.1

/ 5

Duration

14-28 weeks

Offer Rate

38%

Experience

Positive 61%

Neutral 20%

Negative 19%

Interview Process

1

Phone Screen

2

Technical Interview

3

Hiring Manager

4

Team Fit

Common Questions

Technical skills

Past experience

Team collaboration

Problem solving