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KCRA TV Account Executive

Hearst

KCRA TV Account Executive

Hearst

Sacramento, CA, United States, US

·

On-site

·

Full-time

·

3mo ago

KCRA 3, the Hearst Television NBC-affiliate in Sacramento, CA, is seeking an Account Executive who is responsible for selling multiplatform advertising solutions, with an emphasis on New Business Development, to local businesses and agencies. Our ideal candidate is goal-oriented, has strong interpersonal and presentation skills, and is a strong team player. In person attendance is required. You will report to the Local Sales Manager.

 

Responsibilities

  • Achieve established revenue expectations across multiple platforms

  • Proactively drive new business by prospecting and researching new accounts

  • Identify and cultivate local relationships to influence advertising purchasing decisions

  • Develop strategies for sales presentations for new and existing clients, using the powerhouse combination of television and digital platforms

  • Prepare and implement individual account strategies to grow current revenue from existing clients

  • Utilize research to support marketing solutions and customer goals

  • Keep current with industry trends and client business news

  • Keep sales management apprised of progress towards established revenue goals

 

Qualifications

  • Sales and/or marketing experience in media (television and/or digital) is preferred

  • Proven track record with new business development

  • Accountability within a goal-structured organization

  • Possess strong analytical, communication and presentation skills.

  • Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus.

  • Military training and experience will be considered in lieu of Media sales experience

  • College degree in marketing, business or broadcast related field is preferred but not required. 

 

Salary Range

 

This position is paid based on commissions, which range from $70,000 and $100,000, depending on performance and other criteria set forth by management.

 

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

 

Benefits

 

Hearst's benefit programs are modern, flexible, and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision

  • 401(k) matching

  • Emotional Wellness Support

  • Paid Time Off

  • Paid Parental Leave

  • LGBTQ+ Health Services

  • Additional benefits to meet your and your family's needs

 

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About Hearst

Hearst

Hearst

Public

Hearst Corporation, Hearst Holdings Inc. and Hearst Communications Inc. is an American multinational mass media and business information conglomerate owned by the Hearst family and based in Hearst Tower in Midtown Manhattan in New York City.

10,001+

Employees

New York

Headquarters

Reviews

3.7

16 reviews

Work Life Balance

3.5

Compensation

3.9

Culture

3.8

Career

3.8

Management

3.4

73%

Recommend to a Friend

Pros

Good work-life balance and flexible environment

Interesting projects and challenges

Competitive compensation and benefits

Cons

Some organizational bureaucracy

Room for improvement in processes

Work-life balance varies by team

Salary Ranges

31 data points

Mid/L4

Director

Mid/L4 · Senior Product Analyst, E-Commerce

1 reports

$221,000

total / year

Base

$170,000

Stock

-

Bonus

-

$221,000

$221,000

Interview Experience

45 interviews

Difficulty

3.1

/ 5

Duration

14-28 weeks

Offer Rate

38%

Experience

Positive 61%

Neutral 20%

Negative 19%

Interview Process

1

Phone Screen

2

Technical Interview

3

Hiring Manager

4

Team Fit

Common Questions

Technical skills

Past experience

Team collaboration

Problem solving