About the job

As a UX writer, you are an advocate for Google design, shaping product experiences by creating useful, meaningful text that helps users complete tasks. You help set the vision for content and drive cohesive product narratives across multiple platforms and touch points. As a stellar writer, your portfolio of work demonstrates content that simplifies and beautifies the overall user experience. You work with people in a variety of UX design-related jobs including researchers, product managers, engineers, marketing and customer operations. Collaborating with each, you strive to establish cohesive language and a unified voice across products and platforms. You regularly use empathy, logic and data to inform content choices and recommendations that include the right words and sometimes complementary data and images.

As a Staff User Experience (UX) Content Designer, you will play a pivotal role in shaping the YouTube Creator monetization ecosystem. Serving as both a narrative architect and a practitioner, you will work closely with a wide range of partners including Design, Research, Engineering, and Product/Program Management and operate horizontally across product areas like YouTube Ads, YouTube Organic, Shopping, and Brand Connect.

Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.

The US base salary range for this full-time position is $171,000-$248,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

• Provide both high-level direction and User Experience (UX) writing, creating clear, concise user experiences across multiple platforms and the wider YouTube Creator ecosystem.

• Drive alignment efforts across different product boundaries to create cohesion around a shared nomenclature. Drive scalable frameworks, design systems, and design patterns to address high-complexity issues.

• Use an understanding of Artificial Intelligence (AI) to shape program strategy. Drive AI adoption to innovate User Experience (UX) writing and content design methods and scale the team's impact.

• Help define what exceptional Generative Artificial Intelligence (GenAI) content looks like at the YouTube Ads level, determining ideal model inputs, formats, and style. Balance and manage feedback from multiple stakeholders, applying sound judgment to revisions.

• Set realistic expectations of what you can deliver, managing your time effectively using prioritization tools.

Minimum qualifications

• Bachelor's degree or equivalent practical experience.

• 8 years of experience in UX writing, content design, technical writing, writing, editorial, marketing, or related, as well as leading content strategy projects.

• Include a portfolio, website, or any other relevant link to your work in your resume (providing a viewable link or access instructions).

Preferred qualifications

• 8 years of writing, editorial,
  marketing, or UX writing experience in an agency setting.

• 7 years of experience interacting with executive leadership.

• 5 years of experience working in a complex, cross-functional technology organization.